Kadrige Announces New Growth in 2011
(Thomson Reuters ONE) -
Kadrige (www.kadrige.com), the European leader in SaaS (Software-as-a-Service)
e-detailing and e-conferencing solutions dedicated to the health care industry,
today confirmed its strong market position by registering a growth of 44% for
2011. During the last fiscal year, Kadrige's revenues represented 30% in France
and 70% at the international level. In total, more than 10 new major contracts
were won by Kadrige in 2011.
Kadrige's internationalization of its business is a strategic element for the
company and the continued growth illustrates its unique understanding of issues
related to the Hybrid* model designed for the pharmaceutical and health care
sales models. Kadrige solutions are particularly well established in several
countries such as Belgium, Brazil, Canada, Finland, France, Germany, Hungary,
Italy, Luxemburg, Poland, Russia, Spain, Switzerland, Turkey, UK and USA.
Olivier Cadou, Kadrige President and Chairman of the Board, said "the constant
increase in sales confirms the relevance of Kadrige's strategic choices. These
good results follow strong growth achieved in 2010, despite the financial crisis
and we should start year 2012 with extremely promising results, particularly at
the international level."
During 2011, following its development strategy, Kadrige has consolidated its
presence in its key markets. To achieve this, the editor has pursued an intense
commercial policy and has significantly increased its investments in R&D to
offer innovative solutions adapted to the professional needs in the
pharmaceutical industry. In 2012, the launch of new products will greatly
contribute to sustaining this growth.
About Kadrige
Kadrige is the European leader in SaaS (Software-as-a-Service) e-detailing and
e-conferencing solutions. Its deep understanding of the complex requirements of
the pharmaceutical industry professionals has enabled the development of high
performance and innovative solutions. Kadrige offers software solutions intended
for health care sales forces, which enable a smooth transition from a classical
health care visit model towards a "hybrid" model which brings a much higher
return on investment. With this hybrid model, Health Care Professionals smartly
mix face-to-face promotions of their products to the health care professional,
and remote live e-detailing visits by combining telephone and internet. Founded
in 2002, Kadrige has more than 50 employees and several clients in France and
around the world among which are ranked in the top 20 pharmaceutical company
ratings.
For more information about Kadrige and its products and services, visit
www.kadrige.com
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Source: Kadrige via Thomson Reuters ONE
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Unternehmensinformation / Kurzprofil:
Datum: 16.04.2012 - 10:43 Uhr
Sprache: Deutsch
News-ID 135043
Anzahl Zeichen: 3461
contact information:
Town:
Paris
Kategorie:
Business News
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