BMO InvestorLine Study: Canadians Understand the Value of Research When Making Online Investing Decisions
- Almost 90 per cent of Canadian online investors find that extensive research resources and educational tools help them make effective investment decisions - Half are looking for a wide range of investments, a variety of accounts and strong customer service support from their online brokerage - BMO InvestorLine continues to launch new tools and enhancements to existing feature
(firmenpresse) - TORONTO, ONTARIO -- (Marketwire) -- 04/17/12 -- BMO InvestorLine today announced the results of a study indicating that the overwhelming majority (88 per cent) of Canadian online investors find that extensive research resources and educational tools such as online seminars, webcasts and newsletters are critical in helping them make effective investment decisions.
"It's very encouraging that Canadians appreciate the value of having access to current and credible research and educational tools when deciding how to invest their money," said Cesar Rainusso, Vice President, BMO InvestorLine. "We're committed to continuously looking at new ways to help our clients access the research and tools they need to be confident investors. Our innovative online platform is based on rich tools and resources that are always evolving to remain ahead of the trends."
The survey, conducted by Leger Marketing for BMO InvestorLine, also found that half of Canadians are looking for the following in online investing services:
Other key findings:
As Canadians become increasingly savvy online investors, BMO InvestorLine has continued to launch new tools and enhancements to existing features, including:
The survey was completed on-line from March 12th, 2012 to March 15th, 2012 using Leger Marketing's online panel, LegerWeb, with a sample of 1501 Canadians. A probability sample of the same size would yield a margin of error of +/- 2.5 per cent, 19 times out of 20.
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Contacts:
Media contacts:
Amanda Robinson, Toronto
416-867-3996
Sarah Bensadoun, Montreal
514-877-8224
Laurie Grant, Vancouver
604-665-7596
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Unternehmensinformation / Kurzprofil:
Datum: 17.04.2012 - 10:00 Uhr
Sprache: Deutsch
News-ID 135601
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contact information:
Town:
TORONTO, ONTARIO
Kategorie:
Commercial & Investment Banking
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