Hooked Game Recommendation App Reaches Over One Million Downloads in One Week
Cracking the Code on App Discovery, Hooked's Customized Recommendations to Android Game Players Generates 5 Million Game Installs and 1 Million Hours of Play in One Week
(firmenpresse) - SAN FRANCISCO, CA -- (Marketwire) -- 05/10/12 -- Hooked Media Group today announces that its Hooked app, a game discovery engine on the Google Play Marketplace, has reached over one million downloads in a one week period. The Hooked app is changing game discovery with its advanced recommendation algorithm and variety of features.
By intelligently connecting game players with games based on a player's interest, Hooked has cracked the code on app discovery. Hooked converted the large number of downloads into significant user engagement. To date, Hooked has achieved over 11 million downloads. More specifically, in a one week period, the app generated:
22+ Million recommendations received
9+ Million recommendations sent to Google Play
5 Million games installed
1 Million hours of game play
In today's Android market, there are over 250,000 games to choose from, overloading the user with various options. To provide accurate game recommendations, Hooked's proprietary algorithm studies each user's likings by analyzing the game apps on the user's phone including the user's ratings, game play statistics (frequency/duration of play), social graphs and more. Hooked leverages that information and recommends games that map to a player's preference.
Hooked goes beyond just recommendations. There is an advanced search feature which allows users to sort by relevance, newest, rating, category, and price. Once users select a game they can view how many users have liked the game and how many users are playing and then decide whether to download or save the game for later. All of this information is conveniently stored on the "My Profile" tab so that users can easily access all their mobile game information.
"With so many gaming applications on the market, a person can spend hours searching for one that interests them, and even then, still not be satisfied," said Prita Uppal, CEO of Hooked Media Group. "Hooked solves this problem by providing the most relevant recommendations and users can even rate each game to provide optimal future results. Other discovery methods may generate downloads, but only Hooked's recommendations engage the user with the games they want to play."
Recently Hooked was featured on Google Play and has received over 13,000 user reviews highly recommending the app to everyone from the casual game player to the devoted game addict. To download Hooked, visit Google Play.
Hooked Media Group launched in 2009 and recently extended to mobile, focusing on a premium gaming technology platform, Hooked. The app provides users with gaming recommendations to players based on preferences, game play statistics and social/interest mapping for a customized experience. Hooked also allows web publishers to embed a social game player to improve both user experience and website statistics while rewarding both publishers and developers with revenue. Hooked Media is backed by US Venture Partners and Altos Ventures, and is headquartered in San Francisco, California. For more information, visit: .
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Prita Uppal
Hooked Media Group
415.369.9003
Katie Blair
Vantage Communications
407.767.0452 x 229
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Datum: 10.05.2012 - 13:01 Uhr
Sprache: Deutsch
News-ID 145066
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Internet
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