Reuters to Distribute Next Media Animation's News Direct 3-D Animated Videos
(Thomson Reuters ONE) -
LONDON, July 12(th), 2012 - Today Reuters, the world's largest multimedia news
provider, announces the launch of an exclusive partnership with Next Media
Animation. Beginning the week of July 16(th), Reuters will offer its clients
approximately 20 animated news stories a week, produced by Next Media
Animation's News Direct service, helping to reconstruct the story behind the
main news events of the week and complementing the award-winning video, picture
and text content produced by Reuters.
The innovative and engaging News Direct animated videos offer visual
chronologies of major events that take place away from cameras, such as the
sinking of the Costa Concordia in January 2012. The animations also provide
clear illustration of news that is highly technical, such as the Elgin North Sea
gas leak, and help explain stories that are conceptual in nature, such as the
future of high speed travel. Accompanied by audio narration and natural sound,
the 30-60 second stories will now be available through Reuters powerful
distribution network.
Next Media Animation has gained widespread acclaim for its short and quirky
animated videos, many of which have gone viral and have received millions of
views. The News Direct service exemplifies the company's ability to also animate
the news stories of the day. From the moment a top story breaks, the Next Media
animation team begins its end-to-end process, working from concept to production
and making videos available to customers in a matter of hours. Reuters will
partner exclusively with Next Media to distribute its 3-D animated news videos
in all global markets, with the exception of Japan and Taiwan.
"Our partnership with Next Media Animation has allowed us to a create and shape
a video solution that enables broadcast and online publishers to illustrate
every angle of a story, adding depth to our reporting when video from the scene
is not available," commented Owen Wyatt, Head of Video, Reuters. "This service
will enable our customers to streamline their workflows, add colour to in-house
graphics and access compelling and timely animations to support their
programming."
Jimmy Lai, Founder, Next Media Animation says: "We are truly excited to partner
with Reuters in offering our news animations on the powerful and innovative
Reuters distribution network. Our goal is to complement the world class content
offered by Reuters in delivering leading edge solutions to newsrooms around the
world."
For further insight into this exciting content, please view this video.
About Reuters
Reuters, the news and media division of Thomson Reuters, is the world's largest
international multimedia news provider reaching more than 1 billion people every
day. Reuters provides trusted business, financial, national, and international
news to professionals via Thomson Reuters desktops, the world's media
organizations, and directly to consumers at Reuters.com.
About Thomson Reuters
Thomson Reuters is the world's leading source of intelligent information for
businesses and professionals. We combine industry expertise with innovative
technology to deliver critical information to leading decision makers in the
financial and risk, legal, tax and accounting, intellectual property and science
and media markets, powered by the world's most trusted news organization. With
headquarters in New York and major operations in London and Eagan, Minnesota,
Thomson Reuters employs approximately 60,000 people and operates in over 100
countries. For more information, go to www.thomsonreuters.com.
Reuters/Next Media Partnership Announcement
Page 2 of 2
July 12, 2012
About Next Media Animation
Next Media Animation (NMA) is one of Asia's largest full-service 3D animation
studios and was founded in 2008 in Taipei, Taiwan. As a leader in the animation
industry, Next Media Animation's team of 500 animators produce high-quality,
informative animated graphics for broadcasters and online publishers worldwide.
NMA's News Direct animations have been used by national broadcasters such as Fox
News and BBC, metro broadcasters such as KDVR, WKYC, WUSA and WCSH, and online
media such as The Daily Telegraph, The Globe and Mail, Bild, Der Spiegel, The
Denver Post, The Huffington Post and Wired Magazine, among others. For more
information, please visit http://newsdirect.nma.com.tw/.
-End-
CONTACT
Reuters
Jo Crosby
PR Manager, Media & Editorial, EMEA
T: +44 (0) 20 7542 9868
E: joanne.crosby(at)thomsonreuters.com
Chris Artis
PR Specialist
T: +1 646 223 8149
E: Christopher.artis(at)thomsonreuters.com
Next Media Animation
Michael Logan
Content and Business Development Manager
T: +886 988 127 613
E: michaellogan(at)nma.com.tw
Press Release PDF:
http://hugin.info/142273/R/1626328/520285.pdf
This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Thomson Reuters Corporation via Thomson Reuters ONE
[HUG#1626328]
Unternehmensinformation / Kurzprofil:
Datum: 12.07.2012 - 16:00 Uhr
Sprache: Deutsch
News-ID 164928
Anzahl Zeichen: 6037
contact information:
Kategorie:
Business News
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