DGAP-News: YOC AG increases sales by 11 per cent in 2009
(firmenpresse) - YOC AG / Preliminary Results
09.03.2010 08:01
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Berlin, 09. March 2010 - Sales growth and ongoing strategic and
technological development were the outstanding features of the YOC Group
operations in the 2009 financial year. In retrospect, optimisation of the
technical platforms, establishment of YOC Mobile Advertising GmbH,
development of the blind ad network ubiyoo, expansion of the international
business operations and uplisting to the Prime Standard were particularly
important steps in the company's development.
YOC AG made major strategic progress in the 2009 financial year,
strengthening its leading market position as a result.
By taking over the British mobile marketing and mobile Internet provider
Bluestar Mobile Ltd. and the Spanish company Mobile Interactive Advertising
Media, S.L., the company succeeded, for example, in expanding its
international presence considerably, making optimum additions to its
existing operations outside Germany.
YOC AG also established the first independent mobile marketer in the
industry by spinning the mobile advertising unit off into YOC Mobile
Advertising GmbH. In doing so, the company made a clear distinction between
the classic mobile marketing operations and the marketing business. This
was an important move to facilitate further growth in this field.
These operations were also strengthened by the technological development of
the blind ad network 'ubiyoo', which was launched in January 2010. With
ubiyoo, YOC has created a highly scalable technological platform that is an
ideal addition to the range of mobile advertising services available up to
now and sets new international standards.
According to provisional calculations, sales in the past financial year
will total EUR 26.2 million. This represents an increase of 11% over the
previous year. The increase is attributable mainly to organic growth in the
core mobile marketing segment and to a smaller extent to acquisitions.
EBITDA in the same period amounted to EUR 1.1 million according to
provisional calculations. Adjusted to eliminate non-recurring expenses -
essentially for uplisting to the Prime Standard at Frankfurt Stock Exchange
and extraordinary market expenses - EBITDA amounted to EUR 1.9 million
(2008: EUR 2.1 million).
Dirk Kraus, CEO of YOC AG, says: 'We recorded double-digit growth again in
the 2009 financial year. We also made purposeful investments in the
development of the YOC Group. The focus was on expansion of the
international marketing network and addition to our range of services in
the mobile advertising field. With the development of the blind ad network
ubiyoo, we are now the only marketer to provide our customers both TKP- and
CPX-based mobile marketing solutions - and we do this all over the world.'
The capital market realised just how attractive the young industry is in
the 2009 financial year too, as the comparatively large premiums paid in
the recent takeovers of the YOC competitors AdMob by Google and Quattro
Wireless by Apple in the USA have shown. This development has led to a
positive revaluation of the YOC share in recent weeks.
The final figures for the 2009 financial year are being published on 28.
April 2010.
About the YOC Group
The YOC Group is one of the world's leading mobile marketing, mobile
advertising and mobile Internet providers. The YOC Group implements
integrated mobile solutions for customers from all industries on the basis
of internally developed, scalable technology platforms. The company
operates more than 500 mobile portals throughout Europe via a trademarked
mobilisation platform. The YOC Group also has the largest premium marketing
network for mobile advertising in Europe, with more than 170 media in its
portfolio. The centrally controlled ad server already processes more than
50 million advertising medium inquiries via these sites every day.
In addition to this core business, YOC operates in the affiliate marketing
and mobile B2C services sectors. The YOC Group had about 180 employees on
30. September 2009 and generated sales of EUR 23.6 million in 2008. The
company operates in six different countries and intends to continue growing
internationally.
Information about the company: www.yoc.com
Contact:
Frau Nina Mecklenburger
Karl-Liebknecht-Straße 1
10178 Berlin
Fon: 030 726162- 161
Fax: 030 726162-222
E-Mail: nina.mecklenburger(at)yoc.com
09.03.2010 08:01 Ad hoc announcement, Financial News and Media Release distributed by DGAP. Medienarchiv atwww.dgap-medientreff.deandwww.dgap.de---------------------------------------------------------------------------
Language: English
Company: YOC AG
Karl-Liebknecht-Str. 1
10178 Berlin
Deutschland
Phone: +49 (0)30-72 61 62 161
Fax: +49 (0)30-72 61 62 222
E-mail: nina.mecklenburger(at)yoc.com
Internet: www.yoc.com
ISIN: DE0005932735
WKN: 593273
Listed: Regulierter Markt in Frankfurt (Prime Standard); Freiverkehr
in Berlin, München, Düsseldorf, Stuttgart
End of News DGAP News-Service
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Datum: 09.03.2010 - 08:01 Uhr
Sprache: Deutsch
News-ID 17171
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