CRM Magazine Recognizes Harte-Hanks Trillium Software as CRM 'Market Leader' in Data Quality for 9th Consecutive Year
Deep Functionality, Cloud-Readiness, Hybrid Solutions, Microsoft Partnership, and Broad Client Base Demonstrate Market Leadership
(firmenpresse) - BILLERICA, MA -- (Marketwire) -- 09/18/12 -- a business of Harte-Hanks, Inc. (NYSE: HHS) and a leading provider of Total Data Quality™ solutions, has been recognized by the editors of CRM Magazine as among the top five leaders in CRM Data Quality, a distinction it has held for the ninth year in a row.
According to CRM Magazine, "Trillium [Software]'s depth of functionality score of 4.3 [out of a possible 5.0] was among the highest in the industry, but it also attracted attention for making its solutions cloud-ready (with support for both Amazon and Microsoft Azure clouds), and offering on-premises and hosted offerings. Its partnership with Microsoft, which positions it as the first and only choice for data quality profiling and cleansing within the Microsoft Dynamics CRM environment, will only expand its reach."
"Trillium Software has amassed an impressive quantity of clients," observed Leslie Ament, senior analyst and vice president at Hypatia Research Group. The company "is now engaging directly with customers by offering ROI value propositions that attract both upstream and downstream decision-makers."
Len Dubois, senior vice president of marketing at Harte-Hanks Trillium Software, commented on the recognition and the market, "We are honored to have our leadership in the CRM data quality market affirmed again by such an influential industry publication. Our continued success has always been based on our ability to solve business problems and improve the value of information across a wide variety of applications, including Microsoft Dynamics CRM, Claim Data applications, and Foreign Account Tax Compliance Act (FATCA) solutions."
Harte-Hanks® is a worldwide direct and targeted marketing company that provides direct marketing services and shopper advertising opportunities to local, regional, national and international consumer and business-to-business marketers. Visit the Harte-Hanks Web site at or call (800) 456-9748.
Harte-Hanks Trillium Software® enables organizations to achieve Total Data Quality by providing a full complement of technologies and services providing global data profiling, data cleansing, enhancement, and data linking for e-business, customer relationship management, data governance, enterprise resource planning, supply chain management, data warehouse, and other enterprise applications. For more information about Trillium Software and its offerings, call (978) 436-8900 in the United States and in the United Kingdom call +44 (0) 118 940 7666, or visit Trillium Software online at .
Tags: Trillium Software, Harte-Hanks, Data Quality, CRM, CRM Magazine, Customer Relationship Management, Cloud Services
Andrea Nieto
Emerge PR
(415) 378-9562
Derek Harris
Harris Communications
+44 (0) 1395 516 613
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Datum: 18.09.2012 - 11:00 Uhr
Sprache: Deutsch
News-ID 184187
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