Worldlink Enters Into Strategic Alliance with AdFRAP: Media Limited
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Worldlink Enters Into Strategic Alliance with AdFRAP: Media Limited
WORLDLINK SIGNS ADFRAP CONTRACT ALLOWING ADVERTISERS TO ACCESS WORLDLINK’S GROWING CUSTOMER BASE
Worldlink Group plc. has entered into a strategic alliance with AdFRAP: Media Limited, a leading UK mobile media agency. AdFRAP will be using Worldlink’s growing network of customers as an advertising platform to market leading UK and international brands to users of the Company’s imobilemarkets product which provides non delayed real time financial information.
Worldlink holds UK and US patents with a European patent pending, for transferring profiled real-time information, which is dynamically updated to mobile devices.
AdFRAP has provided Worldlink with a white label advertising platform which will allow leading brands to advertise their products and services to a customer base of high net worth individuals.
i-mobilemarkets provides direct access to data from the London Stock Exchange (LSE), main market and AIM, Plus Markets and Turquoise European data. As well as receiving real-time exchange data, customers are able to check the markets, view charts, pricing information and financial news. Interactive Data Corporation, a leading provider of financial market data, analytics and related solutions, will supply the market information.
Neil Riches, Founder and Managing Director of Worldlink, commented: “We are delighted to announce a strategic alliance with AdFRAP who we chose after reviewing a number of agencies. AdFRAP has a clear understanding of what Worldlink is trying to achieve and realises that our customer base provides advertisers with a big opportunity to directly target a high net worth client base. AdFRAP also acknowledges that because of our patent, we will undoubtedly become market leaders in the supply of profiled non delayed realtime information to mobile devices.”
Charles Pearce Roy Joseph, Co-Founder and Managing Director of AdFRAP commented: “Worldlink provides a unique opportunity for brands to access a growing premium client base and because of its patent, we predict that Worldlink will undoubtedly become a very powerful force in the growing mobile advertising sector. “The startling growth of the mobile web, fuelled by the increasing popularity of smartphones, offers companies like Worldlink exponential revenue growth potential, especially over the coming three to five years.”
Ends
For further information, please contact:
Gaby Koch
Connecting Markets GmbH
Große Bockenheimer Str. 50
60313 Frankfurt
Tel.: +49 (0) 69 21 65 59 10
Fax: +49 (0) 69 21 65 59 11
koch(at)cmir.de
www.cmir.de
Neil Riches – Managing Director
Worldlink Group
Tel: UKMob: 00447736 670055
Simon Robinson – Marketing Director
Worldlink Group
Tel: UKMob: 00447593340107
About Worldlink
Worldlink own the fundamental process and method for sending changing data efficiently across mobile telecommunications networks. Initially developed in 1999 to deliver financial information to a mobile device, the techniques are in fact applicable to any changing data. Worldlink has patents in the UK and United States markets for this technology and has patents pending in Continental Europe.
At Worldlink we intend to capitalise upon our patented technology through a licensing program by:
•Offering a license to companies who have incorporated the Worldlink technology into their products;
•Marketing of licences where a company wishes to use the process with their own technology;
•Marketing of licences offering the Worldlink technology allowing companies to create their own products.
The deployment of the patented technology in the financial sector is our key target. However, the patent can be applied equally to other industries.
The patented process and method maximises the effectiveness and minimises the cost of transmitting changing data to mobile devices.
Leseranfragen:
Worldlink Group plc
Neil Riches – Managing Director
Worldlink Group
Tel: UKMob: 00447736 670055
Simon Robinson – Marketing Director
Worldlink Group
Tel: UKMob: 00447593340107
Datum: 12.04.2010 - 10:58 Uhr
Sprache: Deutsch
News-ID 18851
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contact information:
Town:
Wien
Kategorie:
Business News
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