DGAP-News: YOC AG strengthens position as market leader in 2009
(firmenpresse) - YOC AG / Final Results
28.04.2010 08:12
Dissemination of a Corporate News, transmitted by
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Berlin, 28. April 2010 - YOC AG focussed on further strategic development
of the company in the 2009 financial year. Extensive technological and
strategic action helped to strengthen the leading position held on the
European market for mobile marketing. This market bucked the advertising
industry trend last year and developed very positively.
Thanks to its strong market position, YOC AG benefitted from this positive
development and generated further sales growth: total sales by the YOC
Group increased by 11%, from EUR 23.6 million in 2008 to EUR 26.1 million.
Sales growth of 33%, from EUR 13.2 million to EUR 17.5 million, was
achieved in the core mobile marketing business. Due to the extensive
investments in technological optimisation, expansion of the company's
international market presence and non-recurring expenses (particularly for
uplisting to the Prime Standard), EBITDA amounted to EUR 1.0 million.
Adjusted to eliminate the non-recurring expenses, EBITDA totalled EUR 1.8
million after EUR 2.1 million in 2008.
A year of further strategic development
'2009 was a very important year for the future of the YOC Group', explains
Dirk Kraus, CEO of YOC AG. 'We strengthened our leading market position
considerably by taking various measures of a strategic and structural
nature. A review of last year shows that we reached major milestones -
expansion and optimisation of our technological platform, development of
the blind ad network 'ubiyoo', establishment of YOC Mobile Advertising
GmbH, expansion of our international business operations and uplisting to
the Prime Standard at Frankfurt Stock Exchange - and we will now be using
the foundations that have been laid to take particularly effective
advantage of the rapid growth and development of the market.'
Dynamic growth market
The mobile marketing market grew substantially in the 2009 financial year.
This development is being driven most strongly by mobile Internet
operations. Smartphones, data flat rates and better transmission rates have
increased mobile Internet use rapidly and have made mobile phones an even
more attractive communication medium. Last year, mobile operations
developed into an indispensable feature of the communication activities
carried out by media companies and publishing houses, portal operators and
branded goods manufacturers, helping this business to make an emphatic
breakthrough across the board. The YOC Group is convinced that the growth
recorded last year is just the start of a rapid growth process in the
coming years.
Outlook
The YOC Group is very optimistic about the current financial year: the
company will be benefitting to a particularly large extent from the ongoing
market growth, thanks to its comprehensive product range, broad
international presence, many years of in-depth experience and fast-growing
customer base. The unique technology portfolio will enable the YOC Group to
maintain a crucial edge over competitors and drive further scaling of the
business operations. As a result of this, it will be possible to combine a
rising order volume with a lower cost level in future. This will lead in
the medium term to an improvement in the company's profit margin.
YOC AG is therefore expecting sales of between EUR 30.0 million and EUR
32.0 million in the 2010 financial year. If this target is reached, the
company aims to generate EBITDA in the EUR 3.0 million to EUR 3.2 million
range.
About the YOC Group
The YOC Group is one of the world's leading mobile marketing, mobile
advertising, mobile Internet and affiliate marketing providers. The YOC
Group implements integrated mobile solutions for customers from all
industries on the basis of internally developed, scalable technology
platforms. The company operates more than 500 mobile portals throughout
Europe via a trademarked mobilisation platform. The YOC Group also has the
largest premium marketing network for mobile advertising in Europe, with
more than 180 media in its portfolio. The centrally controlled ad server
already processes more than 50 million mobile advertising medium inquiries
via this premium network and the blind ad network ubiyoo every day. The YOC
Group had about 175 employees on 31. December 2009 and generated sales of
EUR 26.1 million in 2009. The company operates in six different countries
and intends to continue growing internationally.
Information about the company: www.yoc.com
Contact for further information:
Frau Nina Mecklenburger
Karl-Liebknecht-Straße 1
10178 Berlin
Fon: 030 726162-161
Fax: 030 726162-222
E-Mail: nina.mecklenburger(at)yoc.com
28.04.2010 08:12 Ad hoc announcement, Financial News and Media Release distributed by DGAP. Medienarchiv atwww.dgap-medientreff.deandwww.dgap.de---------------------------------------------------------------------------
Language: English
Company: YOC AG
Karl-Liebknecht-Str. 1
10178 Berlin
Deutschland
Phone: +49 (0)30-72 61 62 161
Fax: +49 (0)30-72 61 62 222
E-mail: nina.mecklenburger(at)yoc.com
Internet: www.yoc.com
ISIN: DE0005932735
WKN: 593273
Listed: Regulierter Markt in Frankfurt (Prime Standard); Freiverkehr
in Berlin, München, Düsseldorf, Stuttgart
End of News DGAP News-Service
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Datum: 28.04.2010 - 08:12 Uhr
Sprache: Deutsch
News-ID 19808
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Kategorie:
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