Refsports winner of Telenor Partner Prize: The job of football referees will get easier with new app
(Thomson Reuters ONE) -
(Fornebu, 23rd November 2012) On Thursday, Refsports was awarded the NOK
100,000 Telenor Partner Prize for 2012. The prize was awarded for the solution
RefSoccer, a mobile application that makes match administration far easier for
referees, coaches and sporting bodies.
The Partner Prize was established in 2009 to highlight particularly successful
solutions created by Telenor's partners. The aim of the prize is to encourage
the innovation of new solutions and services.
"Our partners are at the forefront in the development of solutions that provide
positive efficiencies and environmental benefits. We are therefore proud to be
presenting this year's prize to Refsports. They have taken a day-to-day
challenge and automated it so that everyday life is easier and more enjoyable
for a large group of people," said Pål Normann Johansen, prize jury foreman and
sales director of Partners at Telenor Business.
Easier, faster and more accurate
The coach of today has to complete a referee's card for each match, using a pen
and paper. During the match, the referee has to record match facts in all
weathers. The match report is then completed manually and sent by post to the
sporting body. Finally, the match report is checked manually by the sporting
body. This is cumbersome and the margins of error are high. With Refsports' data
platform and the application RefSoccer, all this work is integrated into one
system.
"Referee cards with information about players, coaches and referees are
completed via the website or via an app on your mobile phone. During the match,
the referee has a display attached to his wrist, into which he enters goals,
yellow and red cards, substitutions, free kicks and other things. This
information goes straight to the central system of the appropriate sporting body
via the cellular network. In this way, all match administration becomes far
easier, faster and more accurate. You will also be able to keep up-to-date with
the state of matches in play via the mobile app," said Martin Eikeland, founder
and manager of Refsports.
"It was overwhelming to receive this award given that we were in competition
with major players such as TV2, NRK and Visma. We are a small team of six people
with backgrounds in sporting clubs and organisations, IT and finance as well as
the advertising agency Edison Wolfram. The prize will be a great help during
further development. We particularly want to thank Innovation Norway and Connect
Norway for their valuable support in the initial phase," said Eikeland.
Huge market potential
So far, Refsports has developed the product for football, but has plans to build
further solutions for handball, ice hockey and volleyball using the same
platform. A number of pilot projects have been conducted to test the solution
during 2012. Amongst others, the mobile platform was tested during the Norway
Cup and the Dana Cup. Telenor sees great potential in the solution.
"The concept is innovative with a huge market potential, even globally. Within
football, there are 27,000 teams just in Norway and there are 250 million
players worldwide. We also believe that the solution has great potential for
further development in a number of directions, not least in terms of using and
integrating social media," said Telenor's Pål Normann Johansen.
"The solution works on mobile devices and is reliant on decent and robust mobile
broadband. This is especially true in the case of fast transfers of pictures and
also gradually videos. The solution is therefore well positioned to capitalise
on the large investments we've made in the expansion of our 4G network,
something that was a prerequisite for this year's Partner Prize," said Normann
Johansen.
In addition to Pål Normann Johansen, the jury consisted of Giert von der Lippe
of Connect Norway, Torgeir Waterhouse of ICT Norway and Telenor Business
marketing director Marina Lønning.
Illustrations:
Illustrations can be obtained from Refsports:
Martin Eikeland, manager of Refsports, Tel. 920 57 185, martin(at)refsports.com
For further information, please contact:
PR Manager of Telenor Norway, Kristin V. Tønnessen, Tel. 934 80 648,
kvt(at)telenor.com
Manager of Refsports, Martin Eikeland, Tel. 920 57 185, martin(at)refsports.com
Read more about Refsports at www.refsports.com
Read more about Telenor at www.telenor.com/no
This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Telenor via Thomson Reuters ONE
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Datum: 23.11.2012 - 08:02 Uhr
Sprache: Deutsch
News-ID 206276
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