Gmund Goes Gangnam Style in Korea
Gmund, 11 March 2013 - Gmund presented its newest paper creations in Gangnam, the trendy neighbourhood in the metropolis of Seoul, South Korea. In cooperation with Gmund’s onsite distributing partner Doosung Paper, over 1,000 visitors viewed Gmund’s innovative collections and examples of their uses in a large exhibition at two venues from 1 February to 9 March.
Herbert Eibach, general manager Gmund Asia: Proud of the successful staging in Seoul.(firmenpresse) - In the context of the exhibition, selected guests from the industry and design agencies were invited to attend a successful event on 26 February. Interesting lectures about the latest collections (e.g. 100%-cotton Gmund Cotton and the vibrantly coloured sparkling papers in the Gmund Action line) left no questions unanswered for the specialised audience. Korean broadcaster KBS 1 aired a documentary about the Gmund Paper Mill, thus providing background information about the brand’s philosophy, its voluntary compliance with the Gmund Eco environmental certificate and its traditional production site in the Upper Bavarian town of Gmund in Germany. This past December, a Korean film team visited Gmund’s production facility, where the Asian film crew spent three days shooting video footage and conducting comprehensive interviews with the papermakers.
Designers and marketing experts from every part of South Korea were enthusiastic about the exhibition, which chronicled the firm’s more than 180-year history and showed examples of successful and effective ways to use Gmund’s papers.
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Unternehmensinformation / Kurzprofil:
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CONTACT FOR JOURNALISTS
Additional information is available from Caroline Pastor, public relations,
tel. +49 8022 7500-73, cpastor(at)gmund.com or at www.gmund.com.
Datum: 12.03.2013 - 11:02 Uhr
Sprache: Deutsch
News-ID 238279
Anzahl Zeichen: 1478
contact information:
Contact person: Anja Wackerhage
Town:
Gmund am Tegernsee
Phone: 08022750086
Kategorie:
Manufacturing & Production
Typ of Press Release: Messeinformation
type of sending: Veröffentlichung
Date of sending: 12.03.2013
Diese Pressemitteilung wurde bisher 682 mal aufgerufen.
Die Pressemitteilung mit dem Titel:
"Gmund Goes Gangnam Style in Korea"
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Büttenpapierfabrik Gmund (Nachricht senden)
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