How the rich protect there wealth?
How safe the rich
David Paulson, CEO, Swiss Financial Yard AG (firmenpresse) - David Paulson incorporated Swiss Financial Yard 2009 in the canton Zug in Switzerland. Swiss Financial Yard’s goal is the protection of their client’s assets all over the world. David Paulson, Chief Executive Officer likes to call himself a child of the crisis of 2008 because his carrer began 2009 in the middle of the world’s financial crisis. David Paulson tells about methods of the rich to protect their wealth and discusses models, that were found during the crisis and that serve their purpose.
Swisspress: „Mr. Paulson, you support wealthy clients with the protection and management of their wealth. Why is your company different to other asset managers?“
David Paulson: „We are independent from banks. Furthermore the capital is not directly invested with us. Swiss Financial Yard acts like a network with experts from the financial sector. Because we want keep our flexibility, we decided to act as independently as we can and at once offer our clients an asset management on a very high niveau. This concept is unique. We do not just analyze products but also asset managers with their work. Members of our network are counted as the best in the world with experience from famous banks but are no longer working for them. Requirement for being part of our network is to be independent in your work.
Swisspress: „Mr. Paulson, do you call yourself a broker for asset managers?“
David Paulson: „The comparison to a broker is a good to understand the content. Nowadays clients do not feel well advised from their banks, sometimes unsettled or patronized. The people have fears that we did not think about 15 or 20 years ago like a total loss of capital. The older generations did not know that those fears even exist. To save money under your pillow is a behaviour that was caused by war. Nowadays speculations are the activator, the result is the same. Is it nothing new. We try to take these fears away from our clients. On the one hand we ray the financial markets on an objective basis and on the other hand the right choice of the asset manager is very important. Our clients appreciate the flexibility and feel save to be with an independent partner, that offers to change the bank or location. An advisor of a single bank would never offer their clients a change of the bank even if they know about the bad condition.“
Swisspress: „Mr. Paulson, where do you see the future of financial investments?“
David Paulson: „The equity market will change again and again. The simple reason, there are no other alternatives. The world will be in a crisis from time to time. This is the system. And the system functions like this. Comparable to a wave that builds it up and breaks at its maximum. The next wave is coming directly after. These cycles provide chances. Investments should be done during „bad times“ to push a boom that is coming anyway. That is why rich people become even richer. It is not because they invest in weddings, but they buy in bad times. Considering a human life, we are moving in a regular a back and forth. The human psyche is not stable but full of emotions. The Stock Exchange is nothing more like the mirrow image of the human psyche. But more important nowadays is not only to understand the game of the Stock Exchange and to evaluate it right, but to calculate with danger. Most important is the location of my money. In which country, with which bank, under which political circumstances and legal conditions. Do I want to have my money in countries like Germany with a debt of EUR 2.000 billion or do I want to move to a country that is financial stable? In normal life, the answer would be simple. I would never give my friend, who is in high debt any money. We are dealing with questions like that every day.“
Swisspress: „Mr. Paulson, how do you see the development of Europe in the next 2 years and what is your recommendartion for you clients?“
David Paulson: „Certainly a forecast for the next 2 years is very difficult. There is noting like a boom. I would really like to say something more positively. The world is looking to Syria. The Americans are coming with there old trick called „weapon of mass destruction“. It is very sad how easy it is to manipulate people. To contact a war never seemed easier. This will definitely unsettle the markets, what does not need tob e negative. Manipulation and global propaganda seems to be more and more important. You just need to look into Germany, where Angela Merkel is called the „new president“ before there was even voted. Mr. Steinbrück seems to be without any chances and helpless. The people are manipulated, that elections are just an entertaining media event, but they have nothing to do with democracy.
Swisspress: „Mr. Paulson, you are talking about the „big picture“. What do you mean with that?“
David Paulson: „What I call the „big picture“ is the final goal of America and Europe. Goal is it, to have just one government for whole Europe. The standardization of laws and economic processes and therefor the standardization of control over the european people and also the taxation ist he „big picture“. And this will come sooner or later. But I doubt that this can be done just through populace as the rich people are called the bad people and the rest of the population are the poor. The story has shown that the union of states always cause conflicts.“
Swisspress: „Mr. Paulson, how do you protect the wealth of your clients?“
David Paulson: „We protect the capital of our clients with choosing the right locations. Right in this case means stable on a long-term basis and of course a strong banking secret. Also important ist hat there is no presure from Europe and the EU. Because of that we can guarantee that clients, who just want to protect their wealth, and do nothing wrong regarding taxes or finaces, do not need to worry about their capital. Wealthy clients should not worry more if their capital raises but less. Our goal is to prevent fears and to head for save harbors. At the same time our clients do not need to disclaim for an asset manager nearby.
Swisspress: „Mr. Paulson, in which countries do you go with your clients?“
David Paulson: „At the moment we are strongly present in Dubai, but also Singapore is a big topic. Hongkong is also a very atractive destination. We offer our clients different locations and show them advantages and disadvantages. For sure not everybody feels comfortable in an Arabic country, but Dubai has nothing to do nowadays with a classically Arabian country. So feel some other client not comfortable in an Asian country like Singapore. We try to find out, which location suits best for a new client. In all locations exist the opportunity to deposit the funds savely, but to have the assets managed and optimzed by a Swiss asset manager. We call that APAM (asset protection plus asset management). We profit from long years relationships and excellent knowledge in countries where we operate.“
Swisspress: Thank you, Mr. Paulson, for ther interview.“
Themen in dieser Pressemitteilung:
asset-management
asset-management-mandate
investment-consulting
investment-advisory
money-management
capital-management
investments
bank
yield
capital-gain
asset-protection
investment-management
shares
bonds
mutual-funds
structured-product
Unternehmensinformation / Kurzprofil:
Datum: 03.09.2013 - 11:57 Uhr
Sprache: Deutsch
News-ID 292790
Anzahl Zeichen: 7201
contact information:
Contact person: Mr. Konstantin
Town:
Zürich
Phone: 04433333399
Kategorie:
Retail Banking
Typ of Press Release: Interview
type of sending: Veröffentlichung
Date of sending: 03.07.2013
Anmerkungen:
Asset Management, Asset Management Mandate, Investment Consulting, Investment Advisory, Money Management, Capital Management, Investments, Bank, Yield, Capital Gain, Asset Protection, Investment Management, Shares, Bonds, Mutual Funds, Structured Products, Gold, Alternative Investments, stable Returns, Absolute Return, Total Return, Low Volatility, High Yield
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