DGAP-News: Bastei Lübbe AG: Children's author Jeff Kinney - Recently published 8th volume of Diary of a Wimpy Kid takes off - new sales record
(firmenpresse) - DGAP-News: Bastei Lübbe AG / Key word(s): Miscellaneous
Bastei Lübbe AG: Children's author Jeff Kinney - Recently published
8th volume of Diary of a Wimpy Kid takes off - new sales record
11.12.2013 / 14:30
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No other children's author is currently assought after as American Jeff
Kinney, no other (anti)hero is as well-knownas Greg Heffley, who depicts
everyday life in Diary of a Wimpy Kid - andwho is encouraging girls - but
above all also boys around the globe to read.
115 million copies of his books and audio books have so far been sold - and
this was before the success story continued on 21st November with the
eagerly anticipated publication of the 8th volume'Hard Luck' - in which
Greg's best friend suddenly gets a girlfriend!
Jeff Kinney spent two days in Germany publicising his new bestseller. In
Munich and Cologne he spent hours signing hundreds of books, drawing Greg,
shaking countless hands and having his photograph taking with fans big and
small. Many fans arrived clutching not only the latest volume to get
signed, but also all seven previous volumes - although all went home
smiling with their signed books in hand.
At the farewell evening on his Germany tour the author was greeted with a
very special surprise - his Cologne publisher threw a big party for karaoke
fans. Jeff Kinney was overwhelmed by the dedication of the team surrounding
publisher Stefan Lübbe and was not afraid to take to the microphone
himself. He sang two songs for his enthralled audience, stayed late into
the night and celebrated with publishing staff and friends. It was a noisy
Greg karaoke party, and one which both Jeff Kinney and the staff at Bastei
Lübbe AG will remember for a long time.
Baumhaus Verlag, which is part of Bastei Lübbe AG, initially anticipated a
circulation of 700,000 copies in Germany. The book shot straight to number
1 on the Media Control bestseller list. Since its publication, it has
already passed the million mark. 'Even based on the massive scales achieved
by other Greg books, this is a new record for us', enthuses
Baumhaus-Publisher Bodo Horn-Rumold.
But what's next? Jeff Kinney, who always plays his cards close to his
chest, admitted his fans will have more fun to come over the next few years
with their beloved Greg Heffley.
End of Corporate News
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11.12.2013 Dissemination of a Corporate News, transmitted by DGAP - a
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Language: English
Company: Bastei Lübbe AG
Schanzenstraße 6 - 20
51063 Köln
Germany
Phone: 02 21 / 82 00 - 0
Fax: 02 21 / 82 00 - 1900
E-mail: investorrelations(at)luebbe.de
Internet: www.luebbe.de
ISIN: DE000A1X3YY0, DE000A1K0169
WKN: A1X3YY, A1K016
Listed: Regulierter Markt in Frankfurt (Prime Standard);
Freiverkehr in Berlin, Düsseldorf, Hamburg, Hannover,
Stuttgart
End of News DGAP News-Service
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Datum: 11.12.2013 - 14:30 Uhr
Sprache: Deutsch
News-ID 323383
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