DGAP-News: SaaS Solution for Hotels - Customer Alliance Brings New Investors on Board
(firmenpresse) - DGAP-News: CA Customer Alliance GmbH / Key word(s): Capital Increase
SaaS Solution for Hotels - Customer Alliance Brings New Investors on
Board
03.05.2011 / 10:57
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The Berlin-based B2B software-as-a-service company acquires High-Tech
Gründerfonds and Mountain Super Angel AG as new investors. Growth and
product development should pick up in the coming months with assistance and
fresh capital from both new partners.
Customer Alliance brings to the web the time-consuming, manual process of
surveying guests in the hotel industry. Guests are now automatically
surveyed after departure, the feedback is analysed for the hotelier in real
time and all ratings are immediately published on the hotel website. This
prominent presentation of authentic customer ratings reinforces the hotel's
own website, resulting in more direct bookings. With Customer Alliance
hotels regain sovereignty over the internet sales channel.
Customer Alliance also provides a Channel Manager for ratings. Content is
distributed to a variety of travel and social media portal sites to provide
greater visibility on the internet.
Berlin-based CA Customer Alliance GmbH was founded by Moritz Klussmann,
Torsten Sabel and Chanyu Xu and has been on the market with their solution
since late 2010. After only a few months the 13-member team was able to
acquire over 300 hotels as new customers. This includes hotel chains such
as Lindner Hotels, Derag Hotels&Living, many notable individual and brand
hotels as well as for example Design Hotels' Cosmo Hotel Berlin, Lux 11 and
The Weinmeister.
Ingo Drexler, a member of the Supervisory Board of Mountain Super Angel AG,
commented, 'Independent from rating and booking platforms, Customer
Alliance has managed to develop an innovative product that provides value
to hoteliers and guests in equal measure. After the extremely positive
growth in the first few months we look forward to cooperating with and
providing assistance to the motivated and competent team in their
expansion.'
Christine Schmidl, Investment Manager at High-Tech Gründerfonds, adds, 'The
internet has developed into the dominant sales channel for hotel bookings.
Customer Alliance gives the hotel industry a modern and flexible solution
from the cloud in order for them to use this channel effectively. The
product, the business model and, no less importantly, the team convinced us
to invest in this technology-oriented company. We look forward to new
innovative product extensions and continued cooperation.'
About Customer Alliance
Customer Alliance is the first all-encompassing rating system for the hotel
industry. The rating system enables hotels to systematically survey every
guest, to present these ratings on the hotel website and to distribute them
to rating and social media portal sites. All rating statistics are made
available to the hotelier in real time and are presented graphically for
easy interpretation. For the hotelier this means more bookings from more
ratings on the internet, time savings in quality management via automatic
analysis and better insight into the needs of guests via individualised
questionnaires.
Customer Alliance was founded by Moritz Klussmann, Tosten Sabel and Chanyu
Xu with the vision of optimising the rating and recommendation process and
making it measureable.
Contact:
CA Customer Alliance GmbH
Ms Chanyu Xu
Albrechtstr. 18
10117 Berlin
Germany
Phone: +49 (0) 30 275 934 65
presse(at)customer-alliance.com, www.customer-alliance.com
About High-Tech Gründerfonds
High-Tech Gründerfonds invests venture capital in up-and-coming technology
companies that translate promising research into viable business models.
The seed finance provided aims to enable start-ups to take their R&D
project through to the creation of a prototype, a proof of concept or to
market launch. High-Tech Gründerfonds provides EUR 500,000 of the seed
finance and may invest up to a total of two million euros per business in
subsequent rounds. Investors in this public/private partnership are the
German Federal Ministry for Business and Technology, the KfW Banking Group
as well as the six industrial groups of BASF, Deutsche Telekom, Siemens,
Robert Bosch, Daimler and Carl Zeiss. High-Tech Gründerfonds has a fund
volume totalling approx. 272 million euros.
Contact:
High-Tech Gründerfonds Management GmbH
Christine Schmidl
Investment Manager
Ludwig-Erhard-Allee 2
53175 Bonn
Germany
Phone: +49 228 823001-00
Fax: +49 228 823000-50
c.schmidl(at)high-tech-gruenderfonds.de
www.high-tech-gruenderfonds.de
About Mountain Super Angel AG
Mountain Super Angel AG (www.super-angel.ch) is a public investment company
based in St. Gallen, Switzerland. The company acts in the market place as
an 'institutional business angel investor'. Super Angel AG invests in
companies and in return offers market expertise and management know-how to
support growth potential. The focus of investment is on technology-driven
and high growth markets - primarily in German speaking countries. The
equity is mainly invested into early-stage financing, restructuring and
pre-IPO transactions.
Contact:
Mountain Super Angel AG
Volker Rofalski
Phone: +41 44 7838030
vr(at)mountain-partners.ch, www.super-angel.ch
End of financial news
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122687 03.05.2011
Datum: 03.05.2011 - 10:57 Uhr
Sprache: Deutsch
News-ID 33945
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Kategorie:
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