Melissa Data and Semarchy Partner to Integrate Data Quality and Master Data Management
Melissa Data Enrichers Enable Clean, Global Contact Data for Semarchy Users; Webinar Demonstrates Best of Breed Strategy for Fast, Optimized MDM Operations
(firmenpresse) - RANCHO SANTA MARGARITA, CA -- (Marketwired) -- 11/12/14 -- , a leading provider of contact data quality and data integration solutions, today formally announced its partnership with Semarchy, a developer of innovative Evolutionary Master Data Management (MDM) software and solutions. Together the two firms are facilitating sophisticated data quality as a key performance enabler of effective MDM operations. Through this partnership, Semarchy offers its users a fast and easy way to perform worldwide address enrichment, standardization, geocoding and verification using Melissa Data's proven data quality tools and services. In turn, Melissa Data enables its users to upgrade data quality projects, moving beyond tactical processes to engage in a more comprehensive strategy combining data quality, data governance and master data management. Data integrators can learn more in a joint webinar presented by the two firms; click to access the presentation on demand on Melissa Data's website.
"Clean, enhanced contact data is essential to enterprise MDM -- maximizing the value of applications, empowering sales and marketing, and assuring trusted information as the basis for analysis and reporting," said Bud Walker, Director of Data Quality Solutions, Melissa Data. "By integrating data quality operations within the Semarchy Convergence™ platform, we're supporting users in easily unlocking this kind of high level business value, increasing the quality of supplier, location and customer data within a single de-duplicated 360 degrees view."
is an integrated platform, available in the cloud or on-premise, enabling ground-up design and implementation of master data management initiatives; using a single tool, developers and data managers can create data models, manage quality, set up match/merge and transformation rules, and build data management applications and workflows. Semarchy Convergence™ now supports , validated plug-ins that uniquely enable Semarchy users to verify, clean, correct, standardize, and enrich global customer records including full contact validation for global addresses, phones and emails.
Melissa Data Enrichers enhance the capture of new master records at the point of entry; deployed on-site or via the cloud, these tools eliminate the need for users to build integration between internal MDM systems and data quality processes. Customer records can be enhanced with missing contact data and master data can be appended to include attributes such as geographic coordinates. Users of the Semarchy Convergence™ platform can model any domain, managing data via collaboration workflows, generated user interfaces, or through simple batch processing to clean, standardize and enrich legacy data.
"Our perspective on master data management as an evolving business function recognizes the essential correlation between reliable data and authoritative analytics. By capitalizing on Melissa Data's proven technologies, Semarchy users can more effectively manage increasingly intelligent applications of global data -- consolidating unstructured sources and enriching master data across all their business domains," said Matthew Dahlman, Technical Director Americas, Semarchy.
Click for Semarchy Convergence™ for MDM as a 30-day trial version, and to begin your free trials of Melissa Data Enrichers for the Semarchy platform. For more information, contact , , or call 1-800-MELISSA (635-4772).
Since 1985, Melissa Data has specialized in contact data quality and address management tools with a global perspective. The company's solutions help organizations effectively capture and maintain international customer contact data at the point of entry, ensuring accurate customer information across the enterprise. More than 10,000 clients worldwide in arenas such as retail, education, healthcare, insurance, finance, government and other sectors, rely on Melissa Data for a full spectrum of data validation software and services. Melissa Data's international operations readily enable access to local sales and support, including offices in the US, Europe and India. For more information or free product trials, visit or call 1-800-MELISSA (635-4772). Follow Melissa Data on , , and .
Semarchy () enables organizations to consolidate and enrich master data across all their business domains. Semarchy Convergence™ for MDM is the only Evolutionary MDM™ platform specifically designed to reduce Master Data Management (MDM) project timescales and costs, for simple as well as complex master data projects.
Greg Brown
Vice President, Marketing
Melissa Data
(800) 635-4772 x130
Jackie Zerbst
MPowered Public Relations
(714) 998-3448
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Datum: 12.11.2014 - 13:05 Uhr
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News-ID 351798
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