Sanna Forsström-Hack appointed Alma Media's Brand and Corporate Responsibility Manager
(Thomson Reuters ONE) -
Alma Media Corporation Press Release 28 November 2014 at 11.00 EET
SANNA FORSSTRÖM-HACK APPOINTED ALMA MEDIA'S BRAND AND CORPORATE RESPONSIBILITY
MANAGER
Sanna Forsström-Hack, 37, MBA & Master of Communication & Culture, has been
appointed Alma Media's Brand and Corporate Responsibility Manager. Forsström-
Hack is responsible for the development and management of the Alma Media brand
and for Alma Media Corporation's corporate responsibility at the Group level.
Forsström-Hack moved do Alma Media from Aurinkomatkat on 17 November 2014, where
she worked from 2011 to 2014, most recently as the Head of Product Development
and Conceptualisation and Corporate Responsibility, and before that as a
Marketing and Communications Manager. Prior to this, she was engaged in brand
development and marketing as an Account Manager at advertising agency Dynamo,
and was earlier in charge of Nokia's digital service development projects at
Satama Interactive, for example.
"Sanna has started in an important position in which she will drive brand
reforms that will be launched at Alma Media. We will build Alma Media's broad
product and service brand portfolio into an even more concise family, focusing
on digital growth and responsibility", says Rauno Heinonen, Vice President,
Corporate Communications, of Alma Media.
Forsström-Hack says that the brand, marketing & digital expertise she has
gathered during her previous jobs, as well as her commercialisation and
innovation skills, will provide her with a strong basis for the new job, which
is linked with the various units of the Group.
"Customer-oriented brand development based on the company's business goals,
digitalisation, the constantly changing world of digital marketing, and the
omnipresent development of responsible business are themes that offer the Alma
Media Group completely new and interesting opportunities. Alma Media wants to
actively develop Finnish society and the well-being of Finns. The close presence
of the broadportfolio in consumers' everyday lives in all parts of Finland will
create a strong understanding of consumers' multiple and changing needs, through
which we can create a constantly developing portfolio for Finnish consumers and
advertisers", Forsström-Hack says.
For more information, please contact:
Sanna Forsström-Hack, Brand & CR Manager, Alma Media, +358 10 665 2574
Rauno Heinonen, Vice President, Corporate Communications, +358 10 665 2251
Alma Media in brief
Alma Media is a media company focusing on digital services and publishing. In
addition to news services, the company's products provide useful information
related to lifestyle, career and business development. The services of Alma
Media have expanded from Finland to the Nordic countries, the Baltics and
Central Europe. The company employs 1,965 professionals (excluding
distributors), of whom approximately one third work outside Finland. Alma
Media's revenue in 2013 totalled approximately MEUR 300. Alma Media's share is
listed on NASDAQ OMX Helsinki. Read more at www.almamedia.fi
Picture_Sanna:
http://hugin.info/3000/R/1875075/660690.jpg
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Unternehmensinformation / Kurzprofil:
Datum: 28.11.2014 - 10:00 Uhr
Sprache: Deutsch
News-ID 355886
Anzahl Zeichen: 4046
contact information:
Town:
Helsinki
Kategorie:
Business News
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"Sanna Forsström-Hack appointed Alma Media's Brand and Corporate Responsibility Manager"
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