BrightTALK Announces the CMO Roundtables Summit

(firmenpresse) - SAN FRANCISCO, CA -- (Marketwired) -- 12/09/14 -- BrightTALK, the powerful marketing platform that is accelerating business and professional growth through videos and webinars, announced today the launch of the , a series of panel discussions on the growing influence of technology in marketing.

The summit will feature 12 sessions with speakers from CMO Council, Google and more, discussing key topics in marketing technology, including:

Creating and measuring video content

Making the most of your marketing automation platform

Measuring marketing performance and value

Making sense of your marketing technology stack

"The thousands of modern marketing professionals that attend really enjoy the level of debate during these CMO roundtable webinars and videos," said Val-Pierre Genton, VP of Global Audience Business at BrightTALK. "I'm glad that we continue to stimulate this important knowledge exchange."

"Learning from our peers and sharing valuable best practices has become critical, which is why sessions like the CMO Roundtables Summit are so timely and valuable," said Liz Miller, Senior Vice President of Marketing at The CMO Council. "Not only are we going to cover some serious ground from measurement to video, but we are going to have a lot of fun sharing great ideas with some inspiration from brands like Cisco, LG Electronics and Adobe."

All presentations are free to attend and accessible live and on demand. Viewers can follow the conversation using the hashtag #CMOBuzz.

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Bereitgestellt von Benutzer: Marketwired
Datum: 09.12.2014 - 13:00 Uhr
Sprache: Deutsch
News-ID 358118
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