Jack Victor Limited to Wardrobe Sportsnet Hosts and Commentators
NHL on Sportsnet broadcasts to feature menswear by the Montreal-based clothing maker
(firmenpresse) - MONTREAL, QUEBEC -- (Marketwired) -- 04/02/15 -- announced today that it has concluded an agreement with Rogers Media Inc. to dress its Sportsnet hockey hosts and commentators in Jack Victor men's suits, sportcoats, trousers and accessories during NHL on Sportsnet broadcasts. The arrangements will mean that many of the NHL on Sportsnet hosts and commentators will be wearing Jack Victor tailored clothing products while on the air. The long-term agreement is effective immediately.
Jack Victor said that it expected its clothing to appear on Sportsnet through a variety of different hockey-related productions, including the NHL All Star Game, the NHL Winter Classic® as well as select Stanley Cup Playoffs, Hockey Central and Rogers Hometown Hockey broadcasts. Viewers will be made aware of the broadcasters' Jack Victor clothing through voiceovers and/or closed captioning billboards presented at the conclusion of the selected broadcasts.
"We are honored and proud to be part of this exciting new partnership with Sportsnet," said Alan Victor, President, Jack Victor Limited. "Hockey is an integral part of Canadian life, and Sportsnet is now Canada's new home for hockey. We are thrilled to showcase our high quality, Canadian-made men's clothing on such an important national stage." He added that Jack Victor's on-air participation with Sportsnet also reflected the strong enthusiasm for hockey prevalent among the company's customers and employees.
"Jack Victor is an authentic premium Canadian brand, and is a great fit for ," said Dean Bender, Senior Vice President, Creative, Rogers. "We're looking forward to our new partnership, and our hosts and commentators being styled with modern and distinctive men's fashion, produced here in Canada."
About Jack Victor
Founded in 1913, Jack Victor Limited is a leading North American maker of men's tailored clothing. The third-generation, family-owned business employs over 1,000 people at its Montreal-based, state-of-the art manufacturing facilities. The company produces high quality men's suits, sportcoats, eveningwear and trousers that are distributed through a large retailer network, including most better department and specialty stores across Canada and the U.S.
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Jack Victor Limited
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Datum: 02.04.2015 - 13:14 Uhr
Sprache: Deutsch
News-ID 383166
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MONTREAL, QUEBEC
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Fashion
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