Aptean Launches Redesigned Pivotal CRM Solution
(Thomson Reuters ONE) -
Pivotal 6.5 Influenced by Global Customer Feedback and the Demands of Today's
Modern, Mobile User
ATLANTA, Apr. 20, 2015 (GLOBE NEWSWIRE) -- Today, Aptean announced the launch
of Pivotal 6.5, the latest version of its enterprise-class CRM (Customer
Relationship Management) solution designed to address a wide range of business
challenges across all areas of CRM, including sales automation, marketing
management and customer service delivery. Pivotal 6.5 features a completely
redesigned sales automation user experience that enables secure, mobile access
from any laptop, desktop or tablet.
"Aptean believes that CRM solutions struggle when they try to be 'all things to
all people.' With that in mind, we've rethought the traditional look and feel of
CRM to meet the needs of today's hyper-connected, mobile sales users," said Matt
Keenan, vice president, CRM Product Group, Aptean. "Pivotal 6.5 delivers real
solutions-specialized sales capabilities, including customer, contact and
opportunity management-and real results that will provide the productivity and
efficiency that salespeople require both in the field and in the office."
Aptean Pivotal customer Caliper Corporation upgraded to version 6.5 in 2015:
"Pivotal is the most critical tool that our salespeople use," said Bryan Martin,
senior vice president, Caliper Corporation. "The new mobility features will
enable our team to access Pivotal in and out of the office with the same user
experience each time."
Aptean's Pivotal CRM is designed to fit organizations of all sizes, as the
solution is easily configurable to meet compliance and local requirements as
well as vertical market-specific issues, particularly in the financial services
and discrete and process manufacturing industries.
The newest version of Pivotal features new UX capabilities based on specific
input from the customer base, including:
* Enhanced options for the mobile sales user such as creating emails,
appointments and tasks as well as having access to their calendar while in
the field.
* A mapping functionality so the sales user can see where their customer is
located then plot the route.
* An Action Center that allows users to create their own dashboard by adding
graphs or searches.
Pivotal was recently named a Strong Performer in "The Forrester Wave(TM): CRM
Suites For Midsize Organizations, Q1 2015", released on March 25 by Forrester
Research, Inc.
About Aptean
Aptean helps businesses profit, innovate and grow where the work gets done-in
the call center, on the floor of the factory, at the end of the assembly line.
That's where Aptean's CRM, Complaints Management, ERP, Supply Chain software and
business process applications enable nearly 5,000 organizations to satisfy their
customers, operate more efficiently and stay at the forefront of their industry.
Aptean is where software WORKS. For more information, visit www.aptean.com.
FOR MORE INFORMATION
Media Relations
Will Haraway, Aptean
+1.770.351.9600
william.haraway(at)aptean.com
This announcement is distributed by GlobeNewswire on behalf of
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originality of the information contained therein.
Source: Aptean via GlobeNewswire
[HUG#1912229]
Unternehmensinformation / Kurzprofil:
Datum: 20.04.2015 - 13:00 Uhr
Sprache: Deutsch
News-ID 386953
Anzahl Zeichen: 3943
contact information:
Town:
Atlanta, Georgia
Kategorie:
Business News
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