Red Peak Branding Wins Lion at Cannes Lions Festival of Creativity in 2015
Strategy and Design Agency Takes Home Silver in Design
(firmenpresse) - CANNES, FRANCE and NEW YORK, NY -- (Marketwired) -- 06/25/15 -- , the strategy-and-design agency and member of Hakuhodo DY Holdings' strategic operating unit , was honored at the , in Cannes, France, with a submission on Wednesday, June 24, 2015.
A jury of 16 judges reviewed a total of 2,409 entries in the overall design category. Red Peak's Intel Clear proprietary font, created for client Intel Corp., was among the design crafts entry and the typography category. This is Red Peak's first win of a Cannes Lion, one of the industry's most recognized and prestigious awards.
"We are so pleased that the Cannes judges recognized the forward-thinking approach Intel took in supporting and funding this initiative," said Stewart Devlin, chief creative officer, Red Peak Branding. "This was truly a design challenge and a massive undertaking, but one that reaps huge benefits -- for Intel as a company, and its brand, and most of all in user experience. I'm incredibly proud of our entire team, and extend our thanks to Dalton Maag for being such a terrific partner on this."
Intel Clear is a proprietary, global font created for Intel Corporation by Red Peak Branding. It was introduced in April 2014, and represents Intel's continued commitment to leading innovation in all areas of technology. Read Intel Corp.'s official announcement of Intel Clear .
CREDITS:
Stewart Devlin, Chief Creative Officer, Red Peak Branding
Stephen Lipman, Production Director, Red Peak Branding
James Fox, Chief Executive Officer, Red Peak Branding
Liz Solomon, Group Account Director, Red Peak Branding
Andrew Haug, Creative Director, Red Peak Branding
Ryan Adair, Creative Director, Red Peak Branding
Sundi Brewer-Griffin, Account Supervisor, Red Peak Branding
Dalton Maag Design Team, Typographer
Red Peak Branding, part of , is a branding agency staffed with some of the most renowned figures in the design and marketing industry. The agency was founded in 2010 by Michael Birkin with the vision of helping clients navigate an increasingly complex business and marketing landscape as they look to grow their brands. Red Peak Group became a founding member of the collective, a division of , in May 2014.
Contact:
Lisa Sanders
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Datum: 25.06.2015 - 19:55 Uhr
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