INGENICO GROUP: Picard selects Ingenico Group's cross-channel payment solution
(Thomson Reuters ONE) -
Picard selects Ingenico Group's cross-channel payment solution
Today, Ingenico Group (Euronext: FR0000125346 - ING), the global leader in
seamless payment, announced the launch of its tokenization solution for Picard
Surgelés, the French market leader in frozen food. As part of the Group's cross-
channel offer, this solution opens windows of opportunity to build customer
loyalty.
Picard Surgelés now has access to a web interface which centralizes cross-
channel payment transactions. Thanks to this statistical analysis data, the
retailer can determine buyer profiles and analyze the effectiveness of a
marketing campaign.
Emmanuelle Bazin, Director of Customer Marketing and e-Commerce at Picard
Surgelés, stated: "Picard is a brand dedicated to innovation and this solution
fits perfectly with our customer insight strategy. Tokenization will enable us
to improve our customer portfolio and provide personalized options based on our
customers' buying behaviours and needs."
"With this offer, Ingenico Group supports merchants in their customer relations
performance all while maintaining high payment data security." Nicolas Brand,
Head of Business Development at Ingenico Group, stated: "We enhance the consumer
cross-channel purchasing experience and help merchants gain customer loyalty.
With tokenization, Picard Surgelés will be equipped to better serve its
customers and improve its conversion rates and basket values."
About Ingenico Group
Ingenico Group (Euronext: FR0000125346 - ING) is the global leader in seamless
payment, providing smart, trusted and secure solutions to empower commerce
across all channels, in-store, online and mobile. With the world's largest
payment acceptance network, we deliver secure payment solutions with a local,
national and international scope. We are the trusted world-class partner for
financial institutions and retailers, from small merchants to several of the
world's best known global brands. Our solutions enable merchants to simplify
payment and deliver their brand promise. www.ingenico.com twitter.com/ingenico
Contacts
Investors & Communication Communication Investors
Stéphanie Constand-Atellian Coba Taillefer Caroline Alamy
VP IR and External External Communication Investor Relations
Communication Manager
caroline.alamy(at)ingenico.com
stephanie.constand(at)ingenico.com coba.taillefer(at)ingenico.com
T./ +33 1 58 01 85 09
T./ +33 1 58 01 85 68 T./ +33 1 58 01 89 62
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Source: INGENICO via GlobeNewswire
[HUG#1953331]
Unternehmensinformation / Kurzprofil:
Datum: 21.09.2015 - 07:00 Uhr
Sprache: Deutsch
News-ID 421309
Anzahl Zeichen: 3735
contact information:
Town:
Paris
Kategorie:
Business News
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