Lehdentekijät acquires Titanik Helsinki
(Thomson Reuters ONE) -
Alma Media Corporation Press Release October 13, 2010 at 13.00
LEHDENTEKIJÄT ACQUIRES TITANIK HELSINKI
Kauppalehti Oy, a subsidiary of Alma Media Corporation, will acquire
Suunnittelutoimisto TTNK Helsinki Oy (Titanik Helsinki), an agency specialized
in digital marketing communications. The deal, to be closed on November
1, 2010, will broaden the content production offering of Alma Media
Lehdentekijät, the business unit in Kauppalehti Group offering customer
magazines. The parties have agreed not to disclose the deal value. The deal
carries no effects to the personnel.
The digital marketing communications expertise of Titanik Helsinki and the
content expertise of Lehdentekijät are complementing each other. The importance
of content produced to the new channels is constantly growing. The digital
marketing communications expertise will strengthen the offering of Lehdentekijät
both to existing customers and in bidding for new business.
- The customer magazine business in Finland has been growing steadily. The
position of customer publications has been strengthened by the expansion of
customer loyalty programs and customer relationship systems. The need for well-
planned content is constantly increasing, says Petri Läntinen, the Managing
Director of Lehdentekijät.
Lehdentekijät is one of the leading customer magazine houses in Finland. It has
more than 40 regular publications in its production.
Titanik Helsinki is a channel-independent marketing communications agency that
has been founded in 2006 and currently employs six designers.
For more information, please contact:
Petri Läntinen, Managing Director, Lehdentekijät,
petri.lantinen(at)lehdentekijat.fi, tel. +368 400 477 343
Tero Salonen, Managing Director, Titanik Helsinki,
tero(at)titanikhelsinki.fi, tel +358 40 7611 349
Juha-Petri Loimovuori, Managing Director, Kauppalehti,
juha-petri.loimovuori(at)kauppalehti.fi, tel. +358 500 511 036
Alma Media in brief
Alma Media is a dynamic media company whose best-known products are the
Aamulehti, Iltalehti, Kauppalehti and Etuovi.com. Alma Media employs nearly
3,000 professionals. The company's net sales in 2009 totalled MEUR 307.8 with an
operating margin of 13.5 per cent. Alma Media's share (ALN1V) is listed in the
NASDAX OMX Helsinki Exchange. Read more at http://www.almamedia.fi/
[HUG#1451582]
This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Alma Media Oyj via Thomson Reuters ONE
Unternehmensinformation / Kurzprofil:
Datum: 13.10.2010 - 12:00 Uhr
Sprache: Deutsch
News-ID 45363
Anzahl Zeichen: 0
contact information:
Town:
Helsinki
Kategorie:
Business News
Diese Pressemitteilung wurde bisher 205 mal aufgerufen.
Die Pressemitteilung mit dem Titel:
"Lehdentekijät acquires Titanik Helsinki"
steht unter der journalistisch-redaktionellen Verantwortung von
Alma Media Oyj (Nachricht senden)
Beachten Sie bitte die weiteren Informationen zum Haftungsauschluß (gemäß TMG - TeleMedianGesetz) und dem Datenschutz (gemäß der DSGVO).
