Starbreeze AB: Asymmetrical horror game Dead by Daylight surpasses 270.000 units sold in its first week in the no.1 position on Steam
(Thomson Reuters ONE) -
Starbreeze recoups its development costs and validates its business model
PRESS RELEASE, STOCKHOLM (June 21, 2016) - Starbreeze AB together with Canadian
studio Behaviour Digital Inc. announced today that the highly anticipated
asymmetrical horror game Dead by Daylight has sold more than 270.000 units
during its first week since release, subsequently recouping Starbreeze
development cost and beyond. Released on June 14, 2016, the game has since then
kept its no.1 position on Steams sales charts.
"We couldn't be happier to release Dead by Daylight as our first publishing
partnership together with Behaviour" said Bo Andersson Klint, Starbreeze Studios
CEO. "With this launch, we've proven that the concept we've developed with our
own PAYDAY-franchise, can be replicated and utilized for other games. Taking the
game to different events and seeing it on the top 5 most streamed titles on
Twitch has been a thrill and a real ticket to the games success as a spectator
friendly game. We look forward to seeing the game evolve and thrive in the
community."
"Our partnership with Starbreeze has been a great fit from the get go, they
believed in our vision and gave us the creative freedom and support needed to
make a massive statement out of the gate" said Rémi Racine, CEO of Behaviour
Interactive. "Behaviour Digital is a new studio where we invest in our own
future, with Dead by Daylight being our first release, we couldn't be prouder;
we have been developing concepts around this theme for many years now and it's
great to trail blaze in this space. From the beginning, we conceived Dead by
Daylight to be a community focused game, but the engagement from our players has
been fantastic."
What is Dead by Daylight?
Dead by Daylight is both an action and survival horror multiplayer game in which
one crazed, unstoppable killer hunts four survivors through a terrifying
nightmarish world in a deadly game of cat and mouse. The game is available on PC
through the Steam distribution platform. The standard edition of the game is
available for purchase at $ 19.99 / ? 19.99 while the Deluxe Edition is
available at $ 29.99 / ? 29.99. Read more: http://www.deadbydaylight.com
###
Media assets:
Release trailer for the game can be found here: https://youtu.be/JGhIXLO3ul8
Press kit for Dead by Daylight can be found here: http://www.deadbydaylight.com/
More information:
Almir Listo, Global Brand Director, Starbreeze AB
Tel: +46(0)8-209 208, email: press(at)starbreeze.com
Maeva Sponbergs, EVP Communication and Head of Investor Relations, Starbreeze AB
Tel: +46(0)8-209 208, email: ir(at)starbreeze.com
About Starbreeze:
Starbreeze is an independent creator, publisher and distributor of high quality
entertainment products. With studios in Stockholm, Paris and Los Angeles, the
company creates games and other virtual reality entertainment products, based on
proprietary design and licensed content. Starbreeze's most recent games include
PAYDAY 2, the adrenaline fueled bank robbing co-op game and the upcoming John
Wick VR shooter and survival co-op FPS OVERKILL's The Walking Dead.
Starbreeze has set out to develop truly immersive virtual reality experiences,
by integrating software and hardware in its StarVR head mounted display, to be
produced together with Acer, displaying a unique field of vision and a mission
to bring top-end VR to large audiences. Starbreeze launched StarVR with a VR-
experience at the Electronic Entertainment Expo (E3) in June 2015, gained by
teaming up with French Infinite Eye. In January 2016, Starbreeze unveiled the
StarCade initiative; centers that invites people to immerse themselves into
premium VR experiences. The first cinematic VR experience "Cockatoo Spritz"
directed by Stephane Barbato, premiered at the 69(th) Cannes Film Festival 2016.
Headquartered in Stockholm, Sweden, Starbreeze's shares are listed on Nasdaq
Stockholm First North Premier under the tickers STAR A and STAR B with the ISIN-
codes SE0007158928 (A-share) and SE0005992831 (B-share). Remium Nordic is the
company's Certified Adviser. For more information, please visit
http://www.starbreeze.com, http://www.starvr.com,
http://www.overkillsoftware.com
Brief information about Behaviour
Founded in 1992, Behaviour Interactive is Canada's largest independent game
developer, employing 325 talented people in Montreal (Quebec) and Santiago
(Chile). The studio's objective is to deliver high-quality and commercially
successful games, while staying on the cutting-edge of the industry trends in
the digital markets, and exploring fresh ideas and connected experiences to keep
players entertained. Our studios work with the industry's top publishers and
licensors, including Activision Blizzard, Bethesda, Cloud Imperium, Disney,
Dreamworks, EA, Games Workshop, Majesco, Microsoft, Nickelodeon, Paramount,
Pixar, Sony, Bandai Namco, Ubisoft and Warner. Dead by Daylight is produced by
Behaviour Digital Inc.. Behaviour Digital Inc. is a subsidiary of Behaviour
Interactive Inc whose mission is to "Create remarkable games we would play, our
way."
For more information, please visit http://www.bhvr.com.
Dead by Daylight Trapper Wallpaper:
http://hugin.info/133226/R/2021964/751229.jpg
Dead by Daylight Trapper Poster:
http://hugin.info/133226/R/2021964/751228.jpg
This announcement is distributed by GlobeNewswire on behalf of
GlobeNewswire clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Starbreeze AB via GlobeNewswire
[HUG#2021964]
Unternehmensinformation / Kurzprofil:
Datum: 21.06.2016 - 08:10 Uhr
Sprache: Deutsch
News-ID 478963
Anzahl Zeichen: 6462
contact information:
Town:
Stockholm
Kategorie:
Business News
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