Mapmaker AND offers global geocoded POI database

Mapmaker AND offers global geocoded POI database

ID: 49885

(Thomson Reuters ONE) -


Rotterdam, 20 December 2010 - AND Automotive Navigation Data launches an
extensive, fully geocoded Points of Interest (POI) database. The database
consists of 2.5 million points and areas. Points of Interest include latitude
and longitude.

The POI typically includes the physical address, name of the location, category
of the POI and the geographic coordinates. Moreover, within the POI dataset
areas of interest (AOIs) and city points of interest (COIs) are included. AND's
global coverage of maps makes it possible to provide these uniform and geocoded
POIs. The POI dataset is commercially available against straight forward and
flexible pricing.

A POI is an excellent anchor to add context. By adding relevant context such as
weather info, demographics, recommendations and location patterns it will be
easier to offer or push relevant information to the users.

"Today POIs become more and more important to add context to a digital map. In
combination with everybody's social graph, more relevant information including
advertising, can be offered to the end user", commented Maarten Oldenhof, CEO
AND Automotive Navigation Data. "AND has always envisioned a strong growth of
location-based services. In combination with the steep growth of Smarphones,
geocoded POIs play an important role in this development as a Smartphone knows
its location at all time."

AND provides digital maps for location-based services and is the only
independent company in the global mapping market. The company focuses on the
further development of its advanced digital maps to position itself even more
effectively in the market.



For more information

Contact: Maarten Oldenhof (CEO), Tel.: +31 10 8851200 or check www.and.com.








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originality of the information contained therein.

Source: AND International Publishers via Thomson Reuters ONE

[HUG#1474159]


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Datum: 20.12.2010 - 13:00 Uhr
Sprache: Deutsch
News-ID 49885
Anzahl Zeichen: 2521

contact information:
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