Ericsson brings video-on-demand to Spain's R viewers
(Thomson Reuters ONE) -
· Extensive catalog of popular content will be available on request
· Flexibility to play, pause and rewind both standard and HD content
· Freedom for viewers to create their own individual TV experience
Ericsson (NASDAQ:ERIC) has been selected by Spanish cable operator R to provide
a solution that gives its subscribers the freedom to access on-demand content
for the first time. R's new Video-On-Demand, (VOD) service allows consumers to
view a wide variety of movies and TV programs on request from a catalog of
thousands of hours of content.
"Consumer behavior is changing; our customers want to be able to find their
favorite content and watch it whenever they want. This prompted us to look for
an end-to-end VOD solution to enable us to enter the VOD market with a
compelling offering that meets our customers' ," said Antonio Rodríguez del
Corral, R Business Development Director "The new user interface developed in
this project blends real time, VOD and catch-up content, providing an impressive
renewal of our pay-tv service. Ericsson and its partners for user interface have
delivered a flexible solution that allows us to provide a personalized
television experience and greater consumer choice."
The solution, which includes the Open Stream Digital Services Platform by
Ericsson, delivers a real time video streaming service that fully exploits the
latest developments in time shift and traditional VOD technology. R also
selected the Ericsson Xport producer and Ericsson Edge QAMs as part of a package
that gives consumers greater control and allows them to play, pause and rewind
standard definition and HD content.
"Consumers increasingly demand a more individual television experience from
their service operator, so when R was looking for an industry leading VOD
solution, Ericsson was the obvious choice. R customers are now able to easily
find the content they want and have the flexibility to watch it in their own
time," said Staffan Pehrson, Head of Solution Area TV, Ericsson. "Providing R
with this VOD solution means that it is now able to build better relationships
with customers, expand on-demand services revenue while minimizing the
deployment costs."
Notes to editors:
Photos of Staffan Pehrson attached
OpenStream Digital Services Platform by Ericsson
Ericsson EQ8096 Universal EdgeQAM
Xport Time-Shifted TV by Ericsson
Our multimedia content is available at the broadcast room:
www.ericsson.com/broadcast_room
Ericsson is the world's leading provider of technology and services to telecom
operators. Ericsson is the leader in 2G, 3G and 4G mobile technologies, and
provides support for networks with over 2 billion subscribers and has the
leading position in managed services. The company's portfolio comprises mobile
and fixed network infrastructure, telecom services, software, broadband and
multimedia solutions for operators, enterprises and the media industry. The Sony
Ericsson and ST-Ericsson joint ventures provide consumers with feature-rich
personal mobile devices.
Ericsson is advancing its vision of being the "prime driver in an all-
communicating world" through innovation, technology, and sustainable business
solutions. Working in 175 countries, more than 90,000 employees generated
revenue of SEK 203.3 billion (USD 28.2 billion) in 2010. Founded in 1876 with
the headquarters in Stockholm, Sweden, Ericsson is listed on NASDAQ OMX,
Stockholm and NASDAQ New York.
www.ericsson.com
www.twitter.com/ericssonpress
www.facebook.com/technologyforgood
www.youtube.com/ericssonpress
FOR FURTHER INFORMATION, PLEASE CONTACT
Ericsson Corporate Public & Media Relations
Phone: +46 10 719 69 92
E-mail:media.relations(at)ericsson.com
Ericsson Investor Relations
Phone: +46 10 719 00 00
E-mail:investor.relations(at)ericsson.com
About R
R is a fiber-optic communications operator based in the state of Galicia in
Spain. R's mission is to provide all Galician businesses and households with the
most advanced communications services today and prepare them for the next
generation of multimedia and interactive services. Today, R offers telephony,
broadband, multi-channel thematic television and mobile phone services to 76
Galician council areas at that moment and the company has invested more than
800 million euros in this project for Galicia. More information about R is
available at http://r.mundo-r.com
press release in pdf:
http://hugin.info/1061/R/1498861/434406.pdf
Photo of Staffan Pehrson:
http://hugin.info/1061/R/1498861/434405.jpg
This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Ericsson via Thomson Reuters ONE
[HUG#1498861]
Unternehmensinformation / Kurzprofil:
Datum: 22.03.2011 - 08:39 Uhr
Sprache: Deutsch
News-ID 52643
Anzahl Zeichen: 5858
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Town:
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Kategorie:
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