Telenor presents digital winners prize

Telenor presents digital winners prize

ID: 71601

(Thomson Reuters ONE) -


This November Telenor will present the makers of Nordic region's most innovative
digital business product or service with the 2011 Digital Winners Prize. The
award ceremony will be held during the Digital Winners Conference 2011, on the
November 22nd. Nominations open this week.

The award is 200.000 NOK for the winner(s) and business development with Telenor
Comoyo with the goal of distribution through Telenor consumer operations. The
prize will be presented by Telenor EVP and Head of Digital Services & Nordic
Kristin Skogen Lund.

"Innovation is a basic value for a company like Telenor, and development of
digital content and services is important for us. We are inspired and motivated
by all the exciting things which are happening in the Nordic digital media
markets, and Telenor wishes to stimulate further development of Nordic content.
That is why this prize is important to us," says Skogen Lund.

Dialogue is key
She also hopes the prize can inspire further innovation within the field of
digital media, and contribute to focus on the users of digital services.

"Innovation in 2011 is driven by our relationship with our users," says Skogen
Lund. Even very early on in the nomination process she is convinced the winner
will be a small business which takes users seriously. "You cannot be a digital
winner today without being in constant dialogue with those who actually use the
services," she says.

The jury consists of senior representatives from across the Telenor Group and
also has two external representatives. The jury members' competence is linked to
markets, knowledge of digital consumers and not least research and development,
and is headed up by Rolv Erik Spilling, SVP and Deputy Head Telenor Digital
Services & Nordic - see www.telenor.com/digitalwinners2011.

"The way the jury is put together says a lot about the enormous resources we in




Telenor have access to - be it in-house or among our partners," says Skogen
Lund.

Telenor's values are basis for the prize.
The decision for who will take home the award will be based on Telenor's own
vision and values. The winner (s) should be able to inspire consumers to take
part in our shared digital reality. The 2011 winner should also be able to
demonstrate a user friendly service.

Other criteria:
·        The product/service must potentially be able to cover several
communication platforms
·        The product/service must be well know to consumers before launch
·        The product/service must inspire further innovation across the digital
consumer market
·        The product/service must stimulate content providers to use digital
channels in new, innovative ways
·        The product/service must contribute to balance the ecosystem of
content, communication and customer
·        The product/service must be user friendly

Digital seminar
The "Digital Winners 2011" seminar on 22 - 23 November features Kristin Skogen
Lund, James McQuivey, Vice President in Forrester, Andreas Liffgarden, Business
Development Director at Spotify and more.

"We look forward to welcoming all the interesting speakers to Telenor Expo. I am
particularly looking forward to the results of our many workshops which will
look at many sides of our new, digital reality," says Skogen Lund.

Nominate your candidate for Digital winner of 2011 here:
Read more about the award here:www.telenor.com/digitalwinners2011
Read more about the seminar here:http://digm.no/
Follow us on Twitter:http://twitter.com/#!/DigiMedier
Follow us on Facebook:https://www.facebook.com/DigM2011

Further information
Atle Lessum, Head of communication Telenor Digital Services & Nordic,
+47 415 05 645,atle.lessum(at)telenor.com






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originality of the information contained therein.

Source: Telenor via Thomson Reuters ONE

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Datum: 03.10.2011 - 11:26 Uhr
Sprache: Deutsch
News-ID 71601
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