DGAP-News: MAGIX AG: Presentation of the preliminary, unaudited figures for the 2010/2011 financial

DGAP-News: MAGIX AG: Presentation of the preliminary, unaudited figures for the 2010/2011 financial year

ID: 89490

(firmenpresse) - DGAP-News: MAGIX AG / Key word(s): Final Results/Preliminary Results
MAGIX AG: Presentation of the preliminary, unaudited figures for the
2010/2011 financial year

21.11.2011 / 07:00

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Berlin, 21 November 2011 - This Monday, the Management Board of MAGIX AG
(ISIN DE 0007220782) hosted an in-depth online presentation of the
preliminary, unaudited figures of the group for the financial year
2010/2011. The presentation also included a first outlook for the
financial year 2011/2012, which started on 1 October 2011.

Due to the release cycle of MAGIX's products, revenue and results are
distributed heterogeneously across the quarters of the financial year.
Compared to the second and third quarters, the first and fourth quarters
are comparatively strong. This was even more apparent in 2010/2011 compared
to 2009/2010.

With group revenue topping EUR 10.9 million (+1%), the previous year's
record level for the period July to September was exceeded slightly. With
EUR 36.1 million in 2010/2011 the annual revenues exceeded expectations
and, at 3%, were only slighlty below the previous year's level. The shift
in revenue streams towards the direct business of MAGIX continued. The B2C
indirect and B2C direct divisions were almost equal at 48% and 46%
respectively.

The B2C indirect division, which generates its revenues through retailers
and online traders, dropped by 5% to EUR 17.4 million compared to the
previous year. Following strong growth in the first and a slight drop in
the second quarter, this decrease was mainly due to exceptionally high
returns from retailers particularly in the German-speaking regions in the
third quarter. However, the level of the preceding year of EUR 6.0 million
was reached again in the fourth quarter.

The B2C direct division, which generates its revenue from consumers




directly through the group's own website, rose to EUR 16.6 million. This
corresponds to an increase of 5%. In the fourth quarter growth was slightly
stronger by 7% to EUR 4.5 million. The trend toward increased use of MAGIX
Online Services and the MAGIX Online Shop continued and again included all
regions during the reporting period. The number of registered users of
MAGIX grew by 10% to EUR 13.2 million. At the same time the conversion rate
(registered users in direct customers) rose from 8.9% in the previous year
to now 9.6%.

The third division, B2B, generates MAGIX revenues through business
customers. Following a positive start in the first quarter, the revenues of
the subsequent quarters were considerably lower - in Q4 around 37% with EUR
0.4 million. Compared to the previous year the revenue with business
clients dropped 28% to EUR 2.2 million. This affected sales of professional
software as well as the OEM business, whereby new closures mainly served to
broaden the customer base. Notwithstanding this development MAGIX sees
great potential in this segment.

The drop in revenues by EUR 1.0 million was accompanied by a moderate
decrease of gross margin from EUR 31.5 million to EUR 31.1 million.
Consequently the costs of goods dropped disproportionately from EUR 5.6
million to EUR 5.0 million, which improved the relative gross margin
slightly from 85% to 86%. The relative gross margin rose even more
distinctly from 84% to 86% in the fourth quarter. This rise in revenue
resulted in an increase in the gross margin of the quarter by 4% to EUR 9.4
million.

In addition to the risen relative gross margin the amortizations,
depreciations and operating costs dropped from EUR 26.6 million to EUR 26.0
million, which also had a positive effect on the group's results.
Amortizations and depreciations rose from EUR 3.5 million to EUR 3.8
million, while operative costs fell from EUR 23.1 million to EUR 22.2
million. Particularly in the fourth quarter the operating costs dropped
considerably by 16% to EUR 4.9 million.

With an EBIT of EUR 3.4 million (+13%) the fourth quarter of the financial
year contributed substantially to a positive group result. Thus, the
financial year 2010/2011 closed with an EBIT of EUR 5.3 million. This was
considerably higher than the last forecast and constitutes a drop of 6%
compared to the previous year's value of EUR 5.6 million.

In light of the good development of business in the fourth quarter and the
sound overall situation of the company, MAGIX's outlook for the upcoming
financial year is positive despite the deteriorating environment. Growth
potential is seen particularly in the direct and B2B segment, so revenue in
2011/2012 is expected to rise again. At the cost level, an unchanged
relative gross margin and rising operative costs are expected particularly
for entering new markets. While the short-term development of results
largely depends on the development of these costs, substantially higher
results are to be realized in the mid-term.

The company will publish its annual report for 2010/2011 on 31 January
2012.

Important notice:
This document contains forward-looking statements. Forward-looking
statements are statements that do not describe historical facts, but use
terms such as 'believe', 'assume', 'expect', 'presume', 'estimate', 'plan',
'intend', 'could', or similar expressions. By nature, these forward-looking
statements are subject to risks and imponderability as they refer to future
events and are based on current assumptions and estimations of MAGIX AG,
which may not turn out to be true at all or may turn out differently than
expected. Therefore, they are no guarantee for future results or future
performance of MAGIX AG; the actual financial situation, the results
achieved by MAGIX AG as well as the overall economic development and legal
framework may deviate considerably from the expectations that are taken as
a basis implicitly or explicitly in the forward-looking statements and may
not fulfill them. Investors are therefore warned not to use the
forward-looking statements outlined here as a basis for their investment
decisions related to MAGIX AG.
MAGIX AG assumes no obligation to update or correct forward-looking
statements or to adapt forward-looking statements according to future
events or developments provided that there is no legal obligation to do so.


About MAGIX
MAGIX is a leading provider of high-quality software, online services, and
digital content for multimedia communication. Since 1993, MAGIX has
developed top software in Germany for creating, editing, managing, and
presenting photos, graphics, videos, and music. MAGIX also operates
internationally with branches in the USA, Canada, Great Britain, France,
Italy, Spain, and in the Netherlands. The products are targeted at
non-professionals as well as professionals, and go beyond the limits of
personal computers to seamlessly integrated online and mobile phone
applications.

According to retail sales figures, MAGIX is the market leader in the field
of multimedia software in Germany and in the most important European
markets, and it is also seen as one of the most successful market
participants in the USA. 15 years of market activity and more than a
thousand awards worldwide are proof of the company's innovative power.

15 years of MAGIX - 15 years of passion for innovation


End of Corporate News

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21.11.2011 Dissemination of a Corporate News, transmitted by DGAP - a
company of EquityStory AG.
The issuer is solely responsible for the contentof this announcement.

DGAP's Distribution Services include Regulatory Announcements,
Financial/Corporate News and Press Releases.
Media archive at www.dgap-medientreff.de and www.dgap.de

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Language: English
Company: MAGIX AG
Friedrichstraße 200
10117 Berlin
Germany
Phone: +49 (0)30- 29 39 2-280
Fax: +49 (0)30- 29 39 2-415
E-mail: ir(at)magix.net
Internet: www.magix.com
ISIN: DE0007220782
WKN: 722078
Listed: Regulierter Markt in Frankfurt (Prime Standard);
Freiverkehr in Berlin, Düsseldorf, München, Stuttgart


End of News DGAP News-Service
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147061 21.11.2011


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Datum: 21.11.2011 - 07:00 Uhr
Sprache: Deutsch
News-ID 89490
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