City dwellers around the world have positive attitudes towards tall buildings

City dwellers around the world have positive attitudes towards tall buildings

ID: 269292

(Thomson Reuters ONE) -


KONE Corporation, press release, June 13, 2013

A majority (68 percent) of city dwellers around the world see tall buildings as
an essential part of the modern cityscape, according to a recent study. Sixty-
three percent think that landmark buildings are important to a city's image and
the same number believe that building upwards is a sustainable way to develop
urban areas. Asians and Middle Easterners view high-rises even more positively
than Europeans and Americans.

KONE, one of the global leaders in elevator and escalator industry, conducted an
international survey in March-April 2013 mapping out the opinions of over 4,000
city dwellers aged 18 to 59. Respondents came from eight major metropolises
around the world: Chicago, Dubai, London, Moscow, Mumbai, Paris, Shanghai, and
Singapore.

In general, Singaporeans (53%) and Parisians (47%) are the most eager to live on
the highest floors, and men are slightly more enthusiastic than women about
living and working in high-rises. The view (88%) and avoidance of traffic noise
(60%) are the top two reasons urbanites cite for choosing to live on a high
floor of a tall building.

Tall buildings are seen to improve a city's image, and they are also widely
believed to have a positive impact on businesses. For example, half (50%) of the
surveyed young adults aged 18 to 29 think that having an office in a tall
building reflects positively on a company's image. Over half of the respondents
from Shanghai (65%) and Mumbai (54%) share this opinion.
As for working in tall buildings, three out of four respondents (76%) appreciate
easy access to services such as shops and public transport. People from Shanghai
(79%) and Dubai (71%) in particular also value the close proximity to business
partners.

One in three elevator users is an "easy rider"

Elevator users in cities value the quick availability of an elevator more than




any other technical elevator feature. Over half (54%) of all of those surveyed
want elevators to arrive immediately without needing to be called. Once inside
the elevator, however, most (65%) appreciate a moment to relax. A soothing and
relaxing environment for calm reflection is seen as the best enhancement to the
elevator experience.

In comparison to other urbanites, people from Moscow (51%) in particular enjoy
the opportunity to groom themselves as they ride, while people from Shanghai
(43%) think natural elements like flowers make elevator trips more pleasant.

When polled on their feelings about elevators, the "easy rider" emerged as the
most common (31%) user type. This is someone who has no special demands and is
content as long as elevators work. The second most widespread profile is the
"safety-conscious" rider (28%) - someone who has high demands regarding safety
and expects elevators to be comfortable and clean.

"At KONE, we constantly strive for deeper insight into the demands of the people
who use our solutions every day," says Giuseppe Bilardello, Senior Vice
President of KONE Technology and R&D. "Conducting surveys on a regular basis is
one of the ways we collect valuable data that can assist us in product
development."

KONE's objective is to offer solutions that meet the needs of present day and
future building users in a rapidly urbanizing world. Urbanization is the most
important global megatrend currently impacting the elevator and escalator
industry and is expected to drive demand for years to come. The increasing
concentration of people in urban areas heightens the need to build upwards and
raises the importance of solutions that enable people to move smoothly and
efficiently from place to place.

For further information, please contact:
Anne Korkiakoski, EVP, Marketing & Communications, KONE Corporation, tel.
+358 204 75 4775.

KONE's previously published press releases are available at www.kone.com/press

Find out what kind of elevator user you are by taking KONE's online survey.




This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.

Source: KONE Oyj via Thomson Reuters ONE
[HUG#1709121]




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Datum: 13.06.2013 - 08:00 Uhr
Sprache: Deutsch
News-ID 269292
Anzahl Zeichen: 4922

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