Eloqua Introduces The Revenue Suite
New Applications and Dashboards Help Businesses Manage, Analyze and Benchmark Their Revenue Performance
(firmenpresse) - VIENNA, VA -- (Marketwire) -- 07/27/11 -- , the leading provider of on-demand solutions, today introduced , a rich set of applications and services that help businesses increase revenue and more accurately predict future growth. Using intuitive dashboards and real-world benchmarking data, businesses can track, analyze and accelerate growth through every stage of the revenue cycle.
Eloqua Revenue Suite features powerful workflow tools for defining revenue cycle stages and dashboards that track the health of the integrated sales and marketing pipeline. These out-of-the-box charts and graphs help businesses measure conversion, velocity, reach, value and return across the entire revenue cycle. By trending these metrics over time and comparing performance against benchmark data, businesses can improve revenue predictability and apply marketing and sales best practices to continually optimize their processes.
Eloqua Revenue Suite includes the following applications and services:
An intuitive revenue cycle planning application that lets users define the rules and stages that leads will follow as they progress through the funnel. Revenue Architect uses a familiar funnel-based UI, making it easy to get started.
Five essential dashboards for tracking the health of the revenue cycle
A cloud-based revenue analytics and reporting engine
The world's largest source of revenue cycle benchmark data
"Executives crave benchmarks. Eloqua Revenue Suite tells a company's entire revenue story by visualizing data into actionable trendlines," said Joe Payne, CEO of Eloqua. "These applications and dashboards give the C-level the ability to see the impact their sales and marketing strategy is having on revenue. We not only literally on revenue-centric marketing, we are now delivering the tools to make this vision a reality."
Added Paul Teshima, Eloqua's Senior Vice President of Product Management: "Marketing departments need accurate reporting to prove their impact on the bottom line while executives need dashboards that integrate industry benchmarks to understand which investments are generating the greatest returns. We are simply productizing what our most successful clients have done to beat the S&P 500."
"The concept of Revenue Performance Management tackles the need to link sales and marketing activities with revenue outcomes," said Ian Michiels, Principal Analyst at Gleanster. "As RPM platforms evolve, they need to include a deeper 'out-of-the-box' visibility into the revenue lifecycle. Eloqua's Revenue Suite is a step in the right direction. It's not just about measuring sales, it's about measuring exactly how marketing and sales contributed to revenue growth."
The Revenue Suite is available to Eloqua customers. Demos of Eloqua Revenue Suite will be available at at the Eloqua booth #717.
provides solutions to help its customers accelerate revenue growth through . Eloqua provides powerful business insight to inform marketing and sales decisions today that drive revenue growth tomorrow. The company's mission is to make its customers the fastest growing companies on Earth. More than 1,000 clients rely on the power of Eloqua to improve and while driving more . Eloqua's customers include Adobe, AON, Dow Jones, ADP, Fidelity, Polycom, and National Instruments. The company is headquartered in Vienna, Virginia, with offices in Cambridge, San Francisco, Austin, Toronto, London, Brussels, Frankfurt and Singapore. For more information, visit , subscribe to the blog, call 866-327-8764, or email .
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Contact:
Sheila Bohan
Eloqua
703-584-2747
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Datum: 27.07.2011 - 13:00 Uhr
Sprache: Deutsch
News-ID 38240
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