Multimedia Services Premier in Africa with MTN Rwandacell

Multimedia Services Premier in Africa with MTN Rwandacell

ID: 49831

(Thomson Reuters ONE) -


* Multimedia such as chat and video on the "scratch card"
* Services live now for subscribers
* Ericsson supplied charging system and Multimedia Telephony Solution

Africa's next generation multimedia services are now available to the massive
pre-paid population in Rwanda on the MTN Rwandacell network, with Ericsson
(NASDAQ: ERIC) solutions for multimedia and charging.  This means people in
households as well as business users can have equal opportunity to have chat,
presence and video communication on mobile or fixed networks.

The Rwanda Utilities and Regulatory Agency (RURA) calculates that prepaid mobile
subscribers constitute more than 80 percent of Rwanda's telecom market. Of the
three players on that market, MTN Rwandacell is the largest. By transforming its
network into an IP-based converged network and migrating all of its subscribers
to a common IP-based service platform, MTN Rwandacell secures that high-quality
voice and multimedia services will be available to its subscribers, whether they
are on pre-paid or post-paid plans.

Additionally, MTN Rwandacell is the first to commercially deploy Multimedia
Telephony (MMTel) based on IMS in all of Africa.

Andrew Rugege, Chief Operating Officer MTN Rwandacell, comments: "With
Ericsson's support, we have succeeded in achieving a prepaid solution for
multimedia services using the same account as for voice. With the very same
scratch card, you can now load airtime and use it for voice and data wherever
you are."

Ericsson has deployed the IMS-based Multimedia Telephony Solution combined with
Ericsson Charging System, the world leading real-time convergent charging
solution, which part of the overall Operations Support System and Business
Support System offering. Combining the two is what makes advanced multimedia
services available to the huge numbers of pre-paid users for the first time in




Africa. The services are available regardless of type of access - mobile
network, public hot-spots or a fixed broadband network, even outside Rwanda,
which grants freedom and mobility to subscribers.

Lars Lindén, head of Region Sub-Saharan Africa for Ericsson, says: "MTN
Rwandacell is leading the way for African people to be able to use new and
innovative services, while widening the possibilities for anyone to conveniently
pay for them."

Ericsson helps more than one billion people make payments through its charging
systems around the world. Ericsson's convergent charging solution enables
integration of all prepaid and post-paid as well as fixed and mobile services
offerings, and provides the capability to introduce new and more flexible
service packages.



Notes to editors:

Our multimedia content is available at the broadcast room:
www.ericsson.com/broadcast_room





Ericsson is the world's leading provider of technology and services to telecom
operators. Ericsson is the leader in 2G, 3G and 4G mobile technologies, and
provides support for networks with over 2 billion subscribers and has the
leading position in managed services. The company's portfolio comprises mobile
and fixed network infrastructure, telecom services, software, broadband and
multimedia solutions for operators, enterprises and the media industry. The Sony
Ericsson and ST-Ericsson joint ventures provide consumers with feature-rich
personal mobile devices.

Ericsson is advancing its vision of being the "prime driver in an all-
communicating world" through innovation, technology, and sustainable business
solutions. Working in 175 countries, more than 80,000 employees generated
revenue of SEK 206.5 billion (USD 27.1 billion) in 2009. Founded in 1876 with
the headquarters in Stockholm, Sweden, Ericsson is listed on NASDAQ OMX,
Stockholm and NASDAQ New York.

www.ericsson.com
www.twitter.com/ericssonpress
www.facebook.com/technologyforgood
www.youtube.com/ericssonpress


About MTN Rwanda:
MTN is a global communications company and world-class cellular network.
As a major communications company, MTN is specifically focused on the Africa and
the Middle East. We believe that through access to communication comes economic
empowerment.

Serving you since 1998, MTN Rwanda continues to expand its network, offer new
and innovative packages and services, and keep up with the latest trends in
communications while maintaining affordability. MTN Rwanda has over 2.5 million
subscribers and its network coverage extends to over 98% of the population.


FOR FURTHER INFORMATION, PLEASE CONTACT

Ericsson Corporate Public & Media Relations
Phone: +46 10 719 69 92
E-mail:media.relations(at)ericsson.com

Ericsson Investor Relations
Phone: +46 10 719 00 00
E-mail:investor.relations(at)ericsson.com








Multimedia Services Premier in Africa with MTN Rwandacell:
http://hugin.info/1061/R/1473594/409963.pdf

MTN Site:
http://hugin.info/1061/R/1473594/409962.jpg




This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.

Source: Ericsson via Thomson Reuters ONE

[HUG#1473594]


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Bereitgestellt von Benutzer: hugin
Datum: 17.12.2010 - 09:31 Uhr
Sprache: Deutsch
News-ID 49831
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