du selects Ericsson to augment its IT environment
(Thomson Reuters ONE) -
* United Arab Emirates telecom service provider du and Ericsson announce
managed services deal for information services and information technology
environment
* Comes as part of du's ongoing efforts to enhance customer experience
du - the integrated telecom service provider in the UAE, has extended and
expanded its long standing business relationship with Ericsson (NASDAQ:ERIC)
into the IT space. As part of a new five year managed services agreement,
Ericsson will augment du's IT applications and deliver application development
and maintenance for du's IT application landscape.
This agreement supplements du's aggressive growth strategy and its continuous
focus on improving the company capabilities in service delivery, enhancing
customer experiences, offering more value-for-money products.
Fahad Al Hassawi, Chief Human Resources and Shared Services Officer, du, says:
"We have grown rapidly as a company ever since we launched operations. To
maintain the momentum and build on it we have chosen Ericsson to partner us in
the field of IT Application Development. Ericsson's expertise will
significantly help enhance our IT applications, which we believe will reflect on
our customers' experience in top priority areas such as billing"
Ray Hassan, President and Head of Gulf Council Countries, Ericsson, says: "This
confirms a growing trend in the market. Operators are looking for ways to
simplify the management of their IT landscapes which are growing more complex.
By having Ericsson providing both telecom and IT services, operators like du can
gain significant business benefits. This deal reflects du's continuous trust in
partnering with Ericsson by setting a new and unique business model in the
region."
Under the terms of the contract, Ericsson will develop and maintain applications
for about 35 platforms and technologies, including upgrading and consolidation
of du's software applications domains, transformation of operations and
enterprise support systems and managed services.
Having one of the world's highest mobile penetrations - reaching 205 percent ,
the 4.7 million residents of the UAE enjoy one of the most highly developed
telecom markets and technologically advanced telecom infrastructures in the
Gulf.
Notes to editors:
Press release, October 29, 2009: Ericsson wins managed services deal with du in
United Arab Emirates
http://www.ericsson.com/nz/thecompany/press/releases/2009/10/1351256
Our multimedia content is available at the broadcast room:
www.ericsson.com/broadcast_room
Ericsson is the world's leading provider of technology and services to telecom
operators. Ericsson is the leader in 2G, 3G and 4G mobile technologies, and
provides support for networks with over 2 billion subscribers and has the
leading position in managed services. The company's portfolio comprises mobile
and fixed network infrastructure, telecom services, software, broadband and
multimedia solutions for operators, enterprises and the media industry. The Sony
Ericsson and ST-Ericsson joint ventures provide consumers with feature-rich
personal mobile devices.
Ericsson is advancing its vision of being the "prime driver in an all-
communicating world" through innovation, technology, and sustainable business
solutions. Working in 175 countries, more than 90,000 employees generated
revenue of SEK 203.3 billion (USD 28.2 billion) in 2010. Founded in 1876 with
the headquarters in Stockholm, Sweden, Ericsson is listed on NASDAQ OMX,
Stockholm and NASDAQ New York.
www.ericsson.com
www.twitter.com/ericssonpress
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www.youtube.com/ericssonpress
FOR FURTHER INFORMATION, PLEASE CONTACT
Ericsson Corporate Public & Media Relations
Phone: +46 10 719 69 92
E-mail:media.relations(at)ericsson.com
About du
du, the integrated telecom service provider in the UAE, launched mobile
telecommunication services in February 2007 across the UAE, in addition to
internet and pay TV services that du provides in some of the free zones of
Dubai. Call Select, du's nationwide fixed line services for voice telephony, was
launched in July 2007. By the end of 3(rd) quarter of 2010, over 4 million
people in the UAE had chosen to become du mobile customers.
Among du's many firsts is its historic Number Booking Campaign for both
individuals and business, Pay by the Second billing system, Mobile TV, Mobile
Payments, first of its kind 'WoW' recharge card (which offers customers the
choice between 'more credit', 'more time' and now the 'more international'
recharge option with additional credit on international calls) and Self Care.
For business customers, du business offers include Closed Business User Group
and preferred International Destinations. du Broadcast Services division brings
scalable media technology platforms and telecommunication solutions to the
broadcast community through its world-class teleport (Samacom) and Master
Control Room (MCR) facilities.
du products and services for consumers and business are available through du's
retail network, currently numbering 34 du shops located in strategic locations
across the UAE, including the recently opened flagship store located in the
heart of Abu Dhabi. In addition, customers can access du products and services
at more than 3000 authorised dealers or through the du e-shop, accessible at
http://shop.du.ae du shops are a one-stop-shop for mobile service, carrier
select and the payment of service bills.
du is 39.5 per cent owned by the UAE Federal Government, 19.75 per cent by
Mubadala Development Company, 19.5 per cent by Emirates Communications &
Technology Company LLC and the remaining stake by public shareholders. It is
listed on the Dubai Financial Market (DFM) and trades under the name du.
Press release PDF:
http://hugin.info/1061/R/1484451/419670.pdf
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(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Ericsson via Thomson Reuters ONE
[HUG#1484451]
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