Atea collaborates with Microsoft to roll out Windows 7 to 2 million users in the Nordic and Baltic r

Atea collaborates with Microsoft to roll out Windows 7 to 2 million
users in the Nordic and Baltic r

ID: 7263

(Thomson Reuters ONE) - Corporate news announcement processed and transmitted by Hugin AS.The issuer is solely responsible for the content of this announcement. ------------------------------------------------------------------------------------ Alongside the release of Windows 7, Atea announced today that it ispartnering with Microsoft to roll out two million Windows 7 clientlicenses in the Nordic and Baltic markets. Atea sees a revenue growthopportunity of NOK 1-1.5 billion over the next two years.Windows 7 has been praised by many analysts to be one of the mostpromising products released from Microsoft in recent years. Astatement that Atea strongly supports after participation in theWindows 7 beta release program where the company adopted thetechnology on more than 300 internal PC's in the Atea Group. In arecent survey by Deutsche Bank, 34% of CIO's reported plans toupgrade to Windows 7. An internal survey among Atea customers showsthat more than 47% are planning to upgrade to Windows 7 within thenext 12 months and the first customers have already signed up for theupgrade process at Atea."We see the release of Windows 7 as one of the most promisingbusiness opportunities in many years and are very proud of enteringthis committed and strong strategic partnership with Microsoft fordeploying two million Windows 7 clients over the next two years",says Claus Hougesen, CEO in Atea. The co-operation will give Atea amarket share of 16% based on the total PC Windows installed base inthe Nordic and Baltic areas of 12.5 million clients.Together, Atea and Microsoft have developed an effective andoptimized model for helping customers with the Windows 7 upgradeprocess. This approach will help customers more quickly to understandthe cost/benefits of a Windows 7 deployment and make thedecision-making process easier and faster. "Our goal is to help ourcustomers to take advantage of the many benefits of Windows 7 quicklyand for a reasonable fixed price. Through our collaboration withMicrosoft, we have developed the Atea 7 design approach todeployment. This will ensure that customers can take advantage of anoptimized deployment approach to Windows 7 and start reaping thebenefits right away," says Claus Johansen, Group Director of Atea."'We manage the whole upgrade process to the Windows 7 applicationfor our customers, including assurance of software and hardwarecompliance, management and self services. In addition we provideend-user supporting materials and education. Most important, Ateatakes care of the total package including scripting and roll out fromour low cost and effective Riga Service Center to all users PC's, andthe installation of green and effective settings for the customers torealize full return on their IT investments," Claus Johansen added.Area Corporate Vice President for Western Europe in Microsoft KlausHolse Andersen says: "With the launch of Windows 7 we are bringing tomarket our most secure and high performing operating system ever. Wesee great possibilities and business opportunities in the strongpartnership we have established with Atea. We believe that the launchof Windows 7 will reach far beyond Microsoft, driving Atea's revenuesand growth for hardware, software and IT services."For further information, please contact:Claus Hougesen, CEO Atea ASA, mobile +45 3078 1200Rune Falstad, CFO Atea ASA, mobile +47 9061 4482Claus Johansen, Group Director Atea ASA, mobile +45 3078 1775Read more at Microsoft and Atea's common Windows 7 concept:www.atea7.com.About AteaAtea is the leading Nordic and Baltic supplier of IT infrastructurewith approximately 4300 employees. Atea is present in 72 cities inNorway, Sweden, Denmark, Finland, Lithuania, Latvia and Estonia. TheGroup delivers IT products from leading vendors and assists ourcustomers with specialist competencies within IT infrastructureservices. Atea has an annual revenue of approximately NOK 15 billionand is listed on Oslo Stock Exchange. www.atea.com. --- End of Message ---Atea ASAPB. 6472 Etterstad Oslo NorwayWKN: 884578 ; ISIN: NO0004822503; ;



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Datum: 22.10.2009 - 09:07 Uhr
Sprache: Deutsch
News-ID 7263
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