Ericsson to operate TV4 Group's playout services
(Thomson Reuters ONE) - Swedish broadcaster TV4 Group has selected Ericsson (NASDAQ:ERIC) tooperate its nationwide playout services as part of a ten-yearcontract. In addition, Ericsson and TV4 Group will establish a jointtechnology and business development forum.TV4 Group has chosen Ericsson to run the day-to-day transmission ofits TV channels for delivery to service providers. This will improveefficiency and enable TV4 to focus on its core business."Through this contract between TV4 Group and Ericsson, we aresecuring our playout services and technical development for manyyears to come," says Jan Scherman, CEO of the TV4 Group. "Thepartnership also means that we will jointly develop the TV solutionsof the future with Ericsson, a leading telecom and multimedia vendor.This will be beneficial for both companies."Ericsson's Mikael Bäckström, Head of Market Unit Nordic and Baltics,says: "This agreement establishes Ericsson as a partner for mediacompanies. This is a strategic step for us as we see telecom, mediaand internet converge. Beside the advantages of outsourcing for TV4,we see this as a way to learn from TV4's leading industrycompetence."In the technology and business development forum, the two companieswill evaluate new business opportunities as TV4 Group develops itsoffering from standard linear TV to on-demand TV, giving viewers amore personalized viewing experience.Since 2007, Ericsson has managed the playout services in the Nordicregion for Canal+, which was acquired by TV4 group in 2008. Withtoday's announcement, Ericsson will now be responsible for allplayout services for the TV4 Group.As a result of the agreement, 40 employees from TV4 Group will betransferred to Ericsson, strengthening Ericsson's global servicesorganization in this area.Notes to editors:Video with Mikael Bäckström interview is available at the broadcastroom: www.ericsson.com/broadcast_roomEricsson is the world's leading provider of technology and servicesto telecom operators. Ericsson is the leader in 2G, 3G and 4G mobiletechnologies, and provides support for networks with over 1 billionsubscribers and has a leading position in managed services. Thecompany's portfolio comprises of mobile and fixed networkinfrastructure, telecom services, software, broadband and multimediasolutions for operators, enterprises and the media industry. The SonyEricsson and ST-Ericsson joint ventures provide consumers withfeature-rich personal mobile devices.Ericsson is advancing its vision of "to be the prime driver in anall-communicating world" through innovation, technology, andsustainable business solutions. Working in 175 countries, more than75,000 employees generated revenue of SEK 209 billion (USD 32.2billion) in 2008. Founded in 1876 with the headquarters in Stockholm,Sweden, Ericsson is listed on NASDAQ OMX Stockholm and NASDAQ NewYork.www.ericsson.comwww.twitter.com/ericssonpressFOR FURTHER INFORMATION, PLEASE CONTACTEricsson Corporate Public & Media RelationsPhone: +46 10 719 69 92E-mail: press.relations(at)ericsson.comAbout TV4 GroupThe TV4 Group is the Nordic region's leading TV company. The TV4Group has delivered engaging news coverage and a broad range of highquality entertainment to Swedish viewers for almost two decades. Inaddition to TV4, the group's portfolio includes 10 other channels, 25local TV stations and four Finnish channel editions. The company alsoowns Canal+, the leading provider of pay TV in the Nordic region with16 channels offering world class sports, films and television series.In addition to its linear TV channels, Canal+ offers pay-per-view andvideo-on-demand services both on the internet and through variousdistributors. As one of the leading online content providers inSweden, TV4 New Media offers a number of different web sites andmobile phone services as well as a video-on-demand service. For moreinformation, visit tv4group.seAbout Ericsson's Managed Services offeringEricsson has the telecom industry's most comprehensive managedservices offering. It ranges from designing, building, operating andmanaging day-to-day operations of a customer's network - includingend-user services and business-support systems - to hosting servicelayer solutions, as well as providing network coverage and capacityon demand. As the undisputed leader in managed services, Ericsson hasofficially announced more than 100 contracts with operators worldwidesince 2002. Including all of its current managed services contracts,excluding hosting, Ericsson is managing networks that together servemore than 350 million subscribers worldwide.http://hugin.info/1061/R/1355548/329075.pdfhttp://hugin.info/1061/R/1355548/329076.jpghttp://hugin.info/1061/R/1355548/329078.jpghttp://hugin.info/1061/R/1355548/329079.jpgThis announcement was originally distributed by Hugin. The issuer is solely responsible for the content of this announcement.
Datum: 17.11.2009 - 11:24 Uhr
Sprache: Deutsch
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