adidas JABULANI Official Match Ball of the 2010 FIFA World Cup(TM)
(Thomson Reuters ONE) - Cape Town/Herzogenaurach, December 4th, 2009 - Today in Cape Town,adidas and FIFA present the adidas JABULANI, the Official Match Ballfor the 2010 FIFA World Cup South Africa(TM).Comprising only eight, completely new, thermally bonded 3-D panels,which for the first time are spherically moulded, the JABULANI isperfectly round and even more accurate than any ball ever before. Thenewly developed "Grip'n'Groove" profile provides the best players inthe world with a ball allowing an exceptionally stable flight andperfect grip under all conditions.The name: The name JABULANI originates from the Bantu languageisiZulu, one of the eleven official languages of the Republic ofSouth Africa, which is spoken by almost 25% of the population.Literally translated, "JABULANI" means "to celebrate".The design: Eleven different colours are used in the adidas JABULANI,the eleventh adidas World Cup ball. These 11 colours represent the 11players in every team, the 11 official languages of South Africa andthe 11 South African tribes that make the country one of the mostethnologically diverse countries on the African continent. Thecolourful design brings together the tremendous diversity of thecountry in harmonious unity. Four triangle-shaped design elements ona white background lend the ball a unique appearance in Africanspirit. And like the outer facade of Johannesburg's Soccer CityStadium, individual design elements also capture the colourfulness ofSouth Africa.adidas involved numerous world-class players in the development andtesting process. For the adidas JABULANI, adidas partners AC Milan,FC Bayern München, the Orlando Pirates and Ajax Cape Town tested theball in 2008, contributing to improvements in the surface structureand material composition. The involvement of adidas players willcontinue to help bring the best football products to market goingforward. The adidas innovation team (ait.) is already working oninnovations for the 2014 FIFA World Cup Brazil(TM). The adidas JABULANI will be available in retail worldwide as ofDecember 5th, 2009 (RRP: EUR 119.95). The ball will celebrate itspremiere during the German Bundesliga match FC Bayern Munich vs.Borussia Mönchengladbach on December 4th. ***Contacts:Media Relations Investor RelationsJan Runau John-Paul O'MearaChief Corporate Communications Officer Head of Investor RelationsTel.: +49 (0) 9132 Tel.: +4984-3830 (0) 9132 84-2751Katja Schreiber Dennis WeberCorporate PR Manager Investor Relations ManagerTel.: +49 (0) 9132 84-3810 Tel.: +49 (0) 9132 84-4989 Please visit our recently relaunched corporate website:www.adidas-Group.comhttp://hugin.info/139192/R/1359152/331206.pdfThis announcement was originally distributed by Hugin. The issuer is solely responsible for the content of this announcement.
Bereitgestellt von Benutzer: hugin
Datum: 04.12.2009 - 15:00 Uhr
Sprache: Deutsch
News-ID 9290
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